Facebook, Social Media, Mobile Referrals, And Entertainment Publishers

For an upcoming report on how mobile has transformed content discovery, we found Facebook was responsible for 24% of mobile referrals to top news and entertainment publishers. Not only has Facebook taken a central role in how consumers are finding news and entertainment content, but social media as …

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HBO, HBO Content, Coveted HBO Content, And HBO Shows

Devoted fans of HBO shows like ?Six Feet Under? and ?True Blood? have reason to celebrate today: Amazon and HBO just announced a

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Heroku, Cloud Platform Heroku, Heroku Deploy Script, And Heroku XL Dynos

Cloud platform Heroku today announced a set of new tools for PHP developers that aim to give PHP the kind of enterprise-grade support the company already offers for Rails, Python, node.js and other languages.
It?s no secret that PHP doesn?t always get the credit it deserves. While the language has …

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Is Native Advertising Even Profitable for Brands?

By Demian Farnworth

Desperate for new revenue streams, publishers are turning to native advertising in droves.

They are handing over valuable real estate on their web properties to brands that are looking for new ways to drive traffic and build awareness.

And they are charging a premium for this space.

Examples of these native ads run …read more    

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Social Media, Social Media Content, Social Media Marketing, And Social Content

When someone says, ?Everyone else is doing it,? I generally turn and run. That?s just not a good reason for doing? anything.
But when it comes to social media marketing, ?what everyone else is doing? can be good information. It can help you know what?s working and what?s not?so you can develop your…

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