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Editor?s note:

Ho, ho, ho. Howdy, Moz boys and girls, and welcome to another special Christmas edition of Whitebeard Friday. I’m your host Randa Claus. (pause)

Most of us have learned by now that content is the currency of the modern Web. It?s used to earn trust, attention, engagement, and actions from users all around the world by brands and businesses of all sizes. And it often primes

Last year’s special yearend episode featuring a group of marketing stars was so popular that we’ve decided to do it again this year! To end 2014 with extra fanfare, we produced a special, extra-long episode of Marketing Smarts featuring 15 of the smartest marketers in the business, all answering a s…