May 2016 - Page 2 of 8 - Oncor Solutions

Find Your Readers: 6 Marketing Channels (and which ones to pick)

Creating great content is pointless…

…unless you’re getting it in front of your target audience.

You do this by using any one of a number of promotional tactics to reach your target audience on a variety of platforms.

Most of these platforms can be grouped together, and that’s where we get marketing channels. A promotional tactic can then be applied to most of the platforms in the channel.

For example, social media is a marketing channel, consisting of platforms such as Facebook, Twitter, Instagram, etc.

Depending on whom you ask, you’ll get different answers to the question of how many marketing …read more

25 MayFeatured

How to Calm Your Content Anxiety in 5 Simple Steps

by Jason Fairfield0 Comments

By Calvin Koepke

It was an early morning of coffee, loud music, and blasting the internet with everything I could muster.

I had already published a few articles on my website, skipping the draft process. Then I scrambled to share them on every social media network and group chat that I could think of.

Twitter, Facebook, Google+, LinkedIn, Slack channels, Facebook groups, email newsletter(s) — you know the drill.

It was a copy/paste nightmare, but that’s what the “experts” had told me to do. The familiar phrases of “Content is king!” and “Blog every day!” were among the many maxims running through my mind …read more

24 MayFeatured

One Skill that Will Take Your Writing from Good to Great

by Jason Fairfield0 Comments

By Kelly Exeter

a simple (not easy) way to improve your writing

Halfway through the writing course, our instructor — not known for being one to sugar-coat — threw out a challenge:

“Send me a favorite piece of your writing and I’ll critique it; I’ll tell you whether or not it’s any good. The only catch is, I’ll be critiquing it in front of the entire class.”

A surprising number of us (bristling with hope and hubris I suppose) took up the offer. The ensuing session was, to date, the most illuminating experience I’ve had as a writer.

The key message we all took away?

Not that we needed to self-edit more tightly or have better …read more

23 MayFeatured

6 Unconventional Tips to Create Content Faster

by Jason Fairfield0 Comments

By Neil Patel

How much content have you written in the past month?

Are you happy with that amount?

Most marketers answer no to that question. In fact, 44% of marketers say that producing consistent content is one of their biggest challenges:

Believe me, I get it. Creating a high amount of high quality content on a regular basis is hard.

But the traffic, subscribers, and eventual sales you get from it make creating content a necessity for most businesses.

There are a few ways to make it easier to produce whatever level of content you’re trying to:

Raise your budget (hire writers)
Devote more time to it
Write …read more

23 MayFeatured

7 Keys to Creating a Successful WordPress Plugin

by Jason Fairfield0 Comments

By Sonia Simone

If you want to build a software business, there are a lot of advantages to the world of WordPress plugins.

To begin with, you have a built-in audience of committed users. That audience is massive — around a quarter of the planet’s websites use WordPress. And that number is growing every day.

But we all know that “Build it and they will come” is a myth — for software or any other business.

There are tens of thousands of plugins with just a few downloads, and a few successful standouts.

Here’s how to put your awesome plugin in the second category.

Type To Search

Type To Search

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Find Your Readers: 6 Marketing Channels (and which ones to pick)

How to Calm Your Content Anxiety in 5 Simple Steps

One Skill that Will Take Your Writing from Good to Great

6 Unconventional Tips to Create Content Faster

7 Keys to Creating a Successful WordPress Plugin

#1: Start with the …read more

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