Emerald Logic, FACET, Data, And FACET Works

Summary: A startup called Emerald Logic claims it uses an evolutionary process to discover the best algorithm for predicting outcomes from any dataset. It might sound to good to be true, but the company claims successes already and is one of several startups trying something similar.

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Subscriber Engagement, Email, Subscriber Engagement Analysis, And Click-through Rates

Now that the first quarter of the year behind us, what will you do to maximize email marketing’s contribution to your bottom line from here on out?
Improving email open and click-through rates is an ever-present task, but I encourage you to expand your focus beyond mere campaign-by-campaign process …

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Social Media, Leads, Content Marketing, And Lead Generation

Want to know the biggest challenge in B2B marketing? It has nothing to do with what color tie you should wear in a presentation. In one word, it?s leads.
A lead is where it all begins. Without leads, there are no clients, no revenue, no

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15 Types of Content That Will Drive You More Traffic

By Neil Patel

content types

Content marketing is more than writing blogs. Way more.

If you’re just getting involved in content marketing, the first thing you need to do is launch your blog and start writing.

Then, when your blog is established and purring along, try throwing in a new type of content. I predict that you’ll immediately see a difference — fresh traffic, targeted visitors, higher conversion rates, and better SEO.

But before I share the 15 types of content that will drive you more traffic, there are a few things you need to know: Read More …read more    

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