By Sonia Simone
It’s a common wisecrack around the Copyblogger virtual office.
This whole content marketing thing would be a lot simpler if someone else would just write all the content.
Whether you’re a writer or not, it’s just a fact that a solid content …read more
As a small business owner, your time is spent trying to navigate the complex demands of attracting new leads, while maintaining engagement with current customers and this can be challenging and time consuming. Luckily, social media provides a proven way to do this that is both novel and engaging.
O…
Business expense and travel management company Concur has announced some new partnerships that should enable users to better manage expenses across a wider range of businesses. Those partnerships, with startups Airbnb and Uber, are designed to put it in a better position as the world of business tra…
By Yael Grauer
So, you’re full of information and have a dramatic story for your audience?
Good.
But here’s the harsh truth: every bit of knowledge in the whole world is completely meaningless if you don’t do this …read more
?Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.
Today?s column is written by Seph Zdarko, head of attribution initiatives and partner strategy