Happiness, Happiness Motivators, Dictionary Defines Happiness, And Key Happiness Motivator

Andrew Wood, the marketer who introduced me to direct response copywriting always said (and still says): you must always be selling happiness. Andrew can market pretty much anything but one area of specialization is golf.
In golf, it?s not hugely difficult to sell happiness. You can tell golfers th…

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Interactive Advertising Bureau, IAB Mobile Marketing, Mobile Advertising Revenue, And Mobile Ad Revenues

August 13, 2014
The revenue surge was a global one, with mobile advertising up 92% worldwide, according to the Interactive Advertising Bureau.
Spurred by smartphone proliferation and the expansion of low-cost cellular data plans, dollars spent on mobile ads increased by 1…

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Quantcast Venture Investment, Interested Quantcast Employees, Quantcast S Strategy, And Quantcast Business

For the past few weeks, Quantcast has been abuzz with ideas for Quantathon, Quantcast?s annual hackathon. This year, Quantathon MMXIV is the first Quantathon to feature the ?Quantcast Venture Investment Board? ? a panel of executives tasked with handing out ?golden tickets? to teams they believe hav…

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Blog Posts, Images, Facebook Likes, And Image Types

From stock photography to graphs, charts, and infographics, the types of images you can use to illustrate

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Facebook, Valuable Facebook Presence, Facebook Page Admins, And Tried-and-true Facebook Marketing

This seems a long time coming, as Facebook has slowly been implementing changes that help businesses build a valuable Facebook presence, not just a Page filled with likes.
At ShortStack we have over 350,000 customers, all of whom are Facebook Page Admins. I?m always analyzing the data from our platf…

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