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Ninja Blocks, the Australian startup that created Ninja Blocks to create physical triggers for IFTTT style recipes that can detect motion, temperature and humidity, a window and door sensor and more, successfully followed those up with the Ninja Sphere, a connected home smart hub which raised over $…

Join us for the premier social media, marketing, and communications event, brought to you for a second year by SMT. Summer pricing ends August 29, so make sure to buy your pass now!
Post your event here and we’ll share it with our community. If one of our members is featured, we’ll promote as well o…

When you read about A/B testing, it gets scary fast?
A lot of words are thrown around? things like ?qualitative data,? ?confidence level,? and ?statistically significant,? just to name a few.
If you?re a small business owner?or tight on resources?maybe you?re avoiding A/B testing because you think…

What exactly is a high converting landing page?
At the most basic level, a landing page is any page your visitor arrives at after clicking on an ad or link. More specifically, a landing page exists for the sole purpose of leading the visitor to take action ? making a purchase, downloading a documen…