Social media spending is increasing, but chief marketers are finding it difficult to prove the impact of those expenditures, a study finds.
Marketing leaders are giving a larger slice of their budget to social media. But the results aren’t always filling, according to the August 2014 edition of The …

The idea of wearable technology as a mass market category is relatively new and still quite volatile — where the expectations of change are very high. Moreover, some analysts say that user demand in the wearables market has already arrived, despite the relatively low adoption rates.

A lot of my life’s work has been focused on increasing the visibility of women and other minorities in male-dominated professional fields. I’m not here to give you an intersectional Feminism 101 lesson or explain to you that institutional sexism is indeed alive and systemically present in online …

Airbnb has built a huge platform that allows users to rent out their rooms and homes to people looking for a place to stay. But what about when businesses want to find interesting spots to hold meetings, brainstorming sessions, or team offsites? For that, they have a new startup called PeerSpace….

By Neil Patel

Have you ever wondered if the content you are writing sucks? If no one likes your content, you won’t get any social shares, linkbacks, or traffic.

Whether you write content for B2B or B2C sites, there is an art to content creation.

Follow the tips below, and you’ll increase the likelihood of your content being shared, which will help you generate traffic.

Here is a 37-point checklist that will help you create great content: Read More …read more