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IAB MIXX Lounge, Lobby Level
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IAB MIXX Lounge, Lobby Level
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The Future of Media, Content, and Distribution
Workshop 1
Room 402, 4th floor
BuzzFeed: The Sci…

If you?re ready to enter the mobile app market, then you have to think about how to adjust your content in terms of the mobile reading experience. Continue with…
…setting up user-friendly functionality
First, you need to remember about the small screen, the wide technical variations between mobi…

If you?ve launched your website and are steadily getting traffic, you may feel like the hardest part is over. The truth is, the real work has just begun.
Now your focus shifts from a design/development perspective to a relationship-building, client-centered one. You?re now an inspector, looking for …

But will data privacy and internal resource concerns leave them calling for their mummies?
Batch-and-blast marketing is slowly becoming ancient history, and many marketers are putting personalization at the top of their priority pyramids. Ninety-two percent of marketing and customer insight decision…

I’m not so sure it’s correct to say?as is so common lately?that today’s SEO is a new one, especially with regard to on-site SEO.
Many of the things that are necessary today were also necessary in the past: a well-designed information architecture, a great