Marketers increasingly rely on data and technology to measure the impact of their programs, to learn more about their customers, to better identify prospects, and to deliver results. Are you and your organization on par with the competition?
Join us on August 26 as we share insights gleaned fro…
What if you owned a paid directory site and every day you received emails upon emails stating that someone wants links removed. As they stacked up in your inbox, whether they were pleasant or they were sternly demanding you cease and desist, would you just want to give up? What would you do to st…
Mark Horvath is a nonprofit marketer and activist. He developed InvisiblePeople.tv to give people experiencing homelessness a voice, chronicling their stories with an iPhone, a laptop, and social media. Mark was the first representative of a nonprofit to speak at Twitter, Inc.
In 2011 Mark was com…
We think of text messages like letters being sent to personal mailboxes. Only the phone owner has a key to that mailbox. This is great for private communication between friends, family, significant others, etc. But it?s a nightmare for businesses.
Your average on-demand business has a middleman bet…