Pop-ups, Opt-in Pop-ups, Simple Opt-in Pop-ups, And Scrolling-triggered Opt-in Pop-ups

Opt-In Pop-Ups: Are They Any Good?
I happened to see the following comment on a case study on how pop-ups impact conversion.
These comments may indicate that everyone hates opt-in pop-ups. In fact, …

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Mobile Phone, Twilio Number, Voice Request URL, And Luckily Danielle Morrill

About a year ago my wife and I moved into a new house in San Diego and ended up having a landline once again. While I have no attachment to my landline, I do love my Grandma, and this is about the only way she ever gets in touch with me. Unfortunately for Grandma, I decided to take apart my home pho…

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Content Marketing, Business Objectives, On-demand Virtual Conference, And Content Marketing Efforts

Find your local time
You’re churning out awesome content, but is it getting noticed, is it meeting your business objectives, and?most importantly?are you able to show the money?
Join us for this online and on-demand virtual conference where we will discuss living in the time of “content shock.? …

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3 Lessons Learned From a Titan of Copywriting

By Brian Kurtz

I was on the phone earlier this week with copywriting legend John Carlton and we were ranting about all sorts of topics.

(You know, like you do when you’re on the phone with John Carlton.)

He made the observation that the next “big thing” in marketing may not be …read more    

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Social Media, Instagram, Social Media Director, And Brand

Instagram has broken into the mainstream, and while that may scare off the Millennials, it offers enormous marketing opportunities for local small businesses here in Gilbert, AZ, as well as Fortune 500 companies around the nation. With over 200 million active users, Instagram has evolved from a tren…

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