With today?s customers actively engaging in social media, the world of marketing and customer service has fundamentally changed. Customers control the conversation and are making it quite clear that the service you provide can no longer be an unsatisfactory or merely an acceptable experience.

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TechCrunch has learned that Apple has made another acquisition, one that it is using to boost its e-books effort and ?beat Amazon at its own game.?

June 18, 2014
Will Amazon’s Android entry add another burden to marketers’ already heavy mobile load? Or might it open new doors to customer interactivity?
Updated Friday, July 25, 10:42 a.m.
Amazon’s Fire Phone is now available exclusively on AT&T’s network.
Updated We…

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