How to Create a Loyal Blog Audience

By Neil Patel

The one thing I’ve learned about blogging over the years is that more traffic doesn’t necessarily equate more revenue. Unless you have a loyal blog audience, it’s rare that you will be able to generate a lot of income because it is hard to convert cold traffic into customers.

So, how do you create a loyal blog audience? Well, it comes down to a few variables. For example, responding to comments will help you build a connection with your readers, who will be more likely to come back more often.

Other elements, such as story telling and having opinions, help as well. …read more    

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Last Day to Save $100 on Your Authority Membership

By Brian Clark

Just a quick note to remind you that today is the last day to save $100 on Authority, our content marketing education and networking community.

You get instant access to over 149 hours of premium content. And you’ll lock in this discounted price (less than 68 …read more    

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8 Ways a Digital Media Platform is More Influential than Marketing

By Brian Clark

Imagine this scenario.

Two attorneys are chatting against the beautiful tropical backdrop of the Cayman Islands. The elder lawyer suggests to the young rising star that he “grab a Red Stripe,” which leads to the selection …read more    

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Make It Rain: LinkedIn and the “Media not Marketing” Model

By Jason Miller

Congratulations to Copyblogger’s Brian Clark and Robert Bruce on the New Rainmaker podcast.

Episode 1 was so compelling that I almost walked into oncoming traffic on my walk to work the other day.

Episode 2 made me even …read more    

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What Type of Content Gets Shared the Most on Twitter?

By Neil Patel

twitter

Have you ever wondered what type of content you should be creating for Twitter? Whether it is blog posts, quotes, memes, there has to be a content type that helps your traffic and branding more than other types of content, right?

I actually had the same question, which is why I decided to analyze 1,000 Twitter users and 398,582 tweets to see if I could figure out what type of content gets shared the most.

What I learned is that all content types are not created equal. Some get shared more than others…

Here’s how each content type stacks up against the rest. …read more    

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