In our fast-moving marketing and digital spaces, social media and online PR continue to gain more significance as the processes of budgeting, reporting and investing in media evolve to reach multi-channel audiences.
As a result, it is becoming more important than ever for brands and businesses to d…

About once a week, if not more, I find myself typing these words or something similar on Facebook: ?I just PM?d you, check your ?Other? inbox.? Or, ?sorry, I?m on mobile, I can?t get to the ?Other? inbox right now.? Or sometimes, just ?bump.?
If any of these phrases sound familiar, you?re probab…

October 15, 2014
The answer isn’t always black and white.
While it’s nice to think that we base our purchasing decisions on intellectual reason, research, practicality, and responsibility, this simply is not so. The more that scientists study the human brain, behavior, and purchasing pro…

Heads up! In what feels like a throwback to the late 90s/early 2000?s, Microsoft has discovered one helluva bug in Microsoft Office. Executed properly, the bug could be exploited to take over your entire system running just about any version of Windows.
You can find Microsoft?s full disclosur…

You can?t handle the truth! That?s what a lot of brands think when they have to share news with their customers. But guess what brands? When you?ve got something to say to your customers and instead of telling them the truth you wrap it up in this enormous layer of BS, guess what? You look stupid, …