The Beginner’s Guide to Technical SEO

By Neil Patel

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Did that title scare you?

I’m not sure what it is, but as soon as people see the word “technical,” they start to get squeamish.

In this case, technical SEO just refers to any SEO work that is done aside from the content. Essentially, it’s laying a strong foundation to give your content the best chance it can have to rank for relevant keywords and phrases.

Just like they have for on-page SEO, technical aspects of SEO have changed as search engines have become more sophisticated.

While there isn’t much you can do to “game” search engines from a technical standpoint, there …read more      

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3 Resources to Help You Create the Content that Already Exists in Your Imagination

By Stefanie Flaxman

Copyblogger Collection - Remarkable Writing Resources

Even though it may seem like starting to write is the most difficult part of the content creation process, just starting is not good enough.

As writers, we also need to have both a strong vision and unwavering confidence that enable us to complete, publish, and promote our projects.

To support you as you create your next piece of content — whether it’s your website’s cornerstone content or your email autoresponder series — this week’s Copyblogger Collection is a series of three handpicked articles that show you:

  • How to identify and overcome the factors that keep you from writing
  • How …read more      
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3 Resources to Help You Write the Content that Already Exists in Your Imagination

By Stefanie Flaxman

Copyblogger Collection - Remarkable Writing Resources

Even though it may seem like starting to write is the most difficult part of the content creation process, just starting is not good enough.

As writers, we also need to have both a strong vision and unwavering confidence that enable us to complete, publish, and promote our projects.

To support you as you create your next piece of content — whether it’s your website’s cornerstone content or your email autoresponder series — this week’s Copyblogger Collection is a series of three handpicked articles that show you:

  • How to identify and overcome the factors that keep you from writing
  • How …read more      
Read More

Create Successful Products with the MVP Process

By Rainmaker.FM

un-create-successful-products

You create a successful product when you deliver something people want to buy, simple as that. Is there a way to figure out what people want before spending a ton of time and money?

There is a way, and it’s becoming more and more popular due to the lean startup movement. It’s called the minimum viable product approach.

The technical definition of minimum viable product (MVP) is a product with the highest return on investment versus risk. And the way you minimize risk related to your investment of time and money is basically figuring out if people want to buy that product.

Most …read more      

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The Art of Planning Before Podcasting

By Rainmaker.FM

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As creatives, freelancers, entrepreneurs, and Showrunners, we have a tendency to get an idea, follow our gut, and jump straight into it without planning.

The Showrunner hosts Jerod Morris and Jonny Nastor agree that this can sometimes be necessary, but not always the best plan.

Jerod and Jonny begin this episode with a quick discussion about the upcoming Podcast Movement conference and how you can join them without flying to Texas.

Then they dive into the topic of the week: how much research is enough and how much is too much? As you will learn in this episode, this is more art …read more      

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