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November 2015
Home 2015 November
11 NovFeatured

How to Do Curated Content RIGHT: A Step-by-Step Guide

by Jason Fairfield0 Comments

By Neil Patel

content curation

It’s one of the biggest drawbacks of content marketing…

How are you supposed to find time to create high quality content?

On top of all the other things you need to do, now you need to find the time to create epic posts.

These types of posts often take several hours to create. If you’re a small business owner, you have a ton of other things on your plate demanding your attention: customer service, product creation and improvement, social media, and other forms of marketing.

And if you’re a marketer of any kind, you’re being asked to create …read more      

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11 NovFeatured

How the Perfect Name Changes Everything

by Jason Fairfield0 Comments

By Pamela Wilson

the wow factor behind a great name

Take a look at the image we chose for this post.

Ten years ago, any woman reading this would have looked at the woman’s hair and thought, “Oh, her roots are growing out.” If a woman lightens her hair and then doesn’t repeat the procedure, her natural hair color starts growing in, and you see the effect above — the hair is lighter at the bottom, darker at the top.

Over the years, hair salons have earned millions of dollars helping women to keep this from happening to their hair. Until a few years ago, that is.

Now, that hairstyle has a name …read more      

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10 NovFeatured

How Critically Acclaimed Literary Scholar Jonathan Gottschall Writes: Part One

by Jason Fairfield0 Comments

By Rainmaker.FM

wf-gottschall-file-1

Mr. Gottschall is the author or editor of seven books, including The Storytelling Animal — a New York Times Editor’s Choice Selection and a finalist for the LA Times Book Prize — and most recently he published a fascinating book titled The Professor in the Cage: Why Men Fight and Why We Like to Watch.

As a Distinguished Fellow at the English Department of Washington & Jefferson College, his work lands at the intersection of science and art and is frequently covered in outlets like The New York Times, Scientific American, The New Yorker, The Atlantic, and NPR.

For his latest book, …read more      

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10 NovFeatured

How to Beat the ‘Blank Stare’ and Get Customers Fired Up with Your Sales Copy

by Jason Fairfield0 Comments

By Rainmaker.FM

hp-sales-copy

Have you ever felt as though you’re giving it your all when writing about your products or services, but readers (ones you know would make perfect customers) just don’t seem to “get it?”

You could be falling foul of the “blank stare” — here’s how to avoid it.

This week on Hit Publish, we’re tackling a very frustrating problem when it comes to writing content, particularly content where you want to engage your readers.

It’s called the “blank stare.”

Now, host Amy Harrison knows that might sound strange because you’re probably not sitting face to face with your readers when they get …read more      

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10 NovFeatured

Why It’s Not Always About the Money

by Jason Fairfield0 Comments

By Rainmaker.FM

he-steve-chou

Today’s guest on Hack the Entrepreneur is a black belt in Tae Kwon Do, professional blogger, podcaster, and an entrepreneur.

Shockingly, he’s also an engineering director for the firm that makes the microprocessors that go into your iPhone. Yes, he has a high-demand job and a side-business that gives him more income than most people’s full-time businesses.

He and his wife started their first business, Bumblebee Linens, after his wife became pregnant and wanted to quit her job. Their online store managed to replace her $100,000 salary in just a year.

He is the founder of MyWifeQuitHerJob.com where he offers advice on blogging …read more      

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