Type To Search

Type To Search

CONTACT US

Type To Search

July 2015
Home 2015
02 JulFeatured

A Mildly Spooky Illustration of ‘Reason Why’ Copy

by Jason Fairfield0 Comments

By Rainmaker.FM

rd-reason-why-copy

During the past four months, one of the things Demian Farnworth has been trying to experiment with is telling more stories. Historical stories, fake stories, personal stories.

See, what he’s trying to do is make the audio more visual. And he has found the best way to do that is to share stories. Illustrations. Anecdotes. Et cetera.

Audio really challenges your storytelling abilities because you must paint a vivid picture. You might have noticed a string of stories in the last few episodes of Rough Draft.

So, no surprise Demian has another one for you today.

It’s a made-up story, a parable, …read more      

Read More
02 JulFeatured

How to Master the Technology that Drives Your Digital Business

by Jason Fairfield0 Comments

By Scott Ellis

frustrated man at laptop - time to conquer your fear of technology

Technology is frustrating when you’re not a technical person, and dealing with “techies” is even more so.

Developers, designers, and power users speak a different language, and often lose sight of the day-to-day challenges that entrepreneurs and freelancers face.

Users want tech to “just work,” and technologists often throw up their hands and tell everyone to reboot … again.

It cuts both ways, but it doesn’t have to be so difficult.

A little willingness to learn and apply new knowledge can go a long way for the businessperson using today’s tools.

Introducing Technology Translated: A Technology Podcast for Non-Techies

I’ve been working …read more      

Read More
01 JulFeatured

Eric Enge on the Art of LinkedIn Marketing

by Jason Fairfield0 Comments

By Rainmaker.FM

ml-eric-enge

The co-author of The Art of SEO (and one of the leading SEO and content marketing experts in the world) drops by The Missing Link today to share his LinkedIn insights.

Over the years, Sean Jackson has become a huge fan of Eric Enge and the team at Stone Temple Consulting. They are smart, easy going, and always willing to help others.

But what has really set Eric and his team apart is the amount of experimenting and research they do … sorting fact from fiction in the field of SEO and content marketing.

Sean was fortunate …read more      

Read More
01 JulFeatured

Why the Phrase ‘Leaders Are Readers’ Should Die

by Jason Fairfield0 Comments

By Rainmaker.FM

ld-leaders-are-readers

The prevailing business and management wisdom over the years has been that “leaders are readers.”

Is this still true today?

With the emergence of technology like podcasts and an over-abundance of opportunities to learn, it seems like the landscape may be changing … In fact, was the idea “leaders are readers” ever really true?

And so, in this new edition of “Hero v. Villain” on The Lede Jerod Morris and Demian Farnworth debate the issue with the hot vehemence that only white Midwesterners can truly muster.

Plus, there’s a little bonus for you, too.

In this 24-minute episode of The …read more      

Read More
01 JulFeatured

Deviance, Obsession, and Sharing Your Gifts with the World: A Conversation with Bill O’Hanlon

by Jason Fairfield0 Comments

By Rainmaker.FM

cp-bill-ohanlon

Therapist, writer, coach, businessman, iconoclast: Bill O’Hanlon has a complicated résumé.

Bill is someone who approaches life and business with a lot of curiosity and humor.

Sonia Simone and Bill got together to talk about his passionate approach to business, therapy, and life.

In this 22-minute episode of Confessions of a Pink-Haired Marketer, host Sonia Simone and Bill O’Hanlon talk about:

  • Bill’s “Four Energies” to help him focus on his many projects
  • How your basic weirdness can be a tool for freedom
  • The insight that allowed Bill to get over his discomfort with marketing
  • Lessons he learned from his teachers Robert Cialdini and Milton Erickson
  • How …read more      
Read More