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May 2015
Home 2015
14 MayFeatured

How a Podcast Is Born [Infographic]

by Jason Fairfield0 Comments

By Kelton Reid

how a podcast is born

To borrow a phrase from LL Cool J’s immortal poetry, “Don’t call it a comeback …”

Podcasting has been around for years. Unless you’ve been unconscious for the last year, however, you may have noticed the podcast contagion that’s connecting a growing number of headphone wearers with educational, specialized, and entertaining on-demand audio content at the click of a Subscribe button.

Copyblogger has

Like this infographic? Get proven online marketing advice from Copyblogger Media that will give you an unfair business advantage.

About the author

Kelton Reid

Kelton Reid is Director of Multimedia …read more      

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13 MayFeatured

The Introvert’s Guide to Launching a Successful Podcast

by Jason Fairfield0 Comments

By Rainmaker.FM

introvert-podcasting

Demian Farnworth is an introvert. Demian Farnworth is also a successful podcaster.

In case you were under the false impression that those two couldn’t go together, we offer up this insightful episode of The Lede.

Across 35 minutes in this episode, hosts Jerod Morris and Demian Farnworth discuss:

  • Demian’s biggest concern going from co-hosting a podcast to running his own show
  • How Demian deals with the “disembodied” audience connection that podcasts make possible, but also hard to measure
  • The misconception about successful podcasters that Demian is “blowing out of the water”
  • Why Demian named his show “Rough Draft”

    • …read more      

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13 MayFeatured

The Difference Between B2B and B2C Marketing (and Other Questions)

by Jason Fairfield0 Comments

By Rainmaker.FM

b2b-v-b2c

What tools does the content marketer need to stay organized? What to do about subscribers who aren’t confirming their opt-in?

And what’s the difference in approach between B2B and B2C marketing?

Confessions of a Pink-Haired Marketer host Sonia Simone answers these questions (and a few more) this week …

In this 19-minute episode of Confessions of a Pink-Haired Marketer, host Sonia Simone answers questions about:

  • The best tools for content marketers and copywriters to stay organized
  • How Sonia manages email overwhelm
  • The best background to look for in a content marketer
  • How to approach B2B vs. B2C …read more      
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13 MayFeatured

The Aggressive Work Ethic of Highly Creative People

by Jason Fairfield0 Comments

By Rainmaker.FM

work-ethic

Listen. You have control over inspiration. You run the show. Look at magicians, for examples. Curious bunch.

They pull furry mammals out of their hats. Levitate humans. Hide automobiles out of sight.

The great ones make a killing, jet set around the globe, and beat groupies off with a brass-tipped wand. The not-so-great ones — the average ones — are still amazing.

Getting to that point, where the illusion is flawless (thus, magical), involves hard work. Content creators are no strangers to hard work. But we often view what they do — their level of originality — as magical, …read more      

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13 MayFeatured

Is It Worth Speaking at Conferences?

by Jason Fairfield0 Comments

By Neil Patel

conference

Can you guess how many conferences I have spoken at during my career? A whopping 239.

That’s a lot considering I’m only 30 years old.

So, I thought it would be interesting to go over whether it’s worth speaking at conferences from a business, marketing, and financial point of view. Here’s what I learned by speaking at 239 conferences:

Most conferences won’t be worth your time

If you haven’t spoken at a conference before, you’ll have to start somewhere. That means you’ll have to accept whatever speaking gigs you can get. But once you’ve spoken at a handful of conferences, you …read more      

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