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November 2015
Home 2015
04 NovFeatured

Long or Short? The Content Length Question Answered, Once and for All

by Jason Fairfield0 Comments

By Rainmaker.FM

ld-content-length

In this week’s episode of The Lede, Chris Garrett joins Demian Farnworth to talk about digital commerce, the proper length of content, rubber ducks, and the scary side of the Internet.

Listen in …

In this 29-minute episode of The Lede, Chris Garrett and Demian Farnworth discuss:

  • The unstoppable rise of digital commerce (and why everyone can profit)
  • How “rubber ducking” can help you write clear and concise content
  • The lesson about ads you can learn from YouTube’s new subscription service
  • What happens when the scary, ugly side of the Internet spills over into the real world
  • And more!

Click Here to Listen to

The Lede on …read more      

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04 NovFeatured

Why You Need to Start Before You’re Ready

by Jason Fairfield0 Comments

By Rainmaker.FM

he-ryan-westberg

Today’s guest on Hack the Entrepreneur is a world-traveling entrepreneur who has ambitions to change the world.

He is the co-founder and CMO of Serengetee, an apparel company that uses unique fabrics from all over the world. They launched their company in early 2012, from their dorm rooms, with zero outside investment or funding … just their own $3,000 that they scrounged up together.

They have built a team of 22 employees and a 1,000+ team of campus and high school reps that promote their causes and brand.

They donate five percent of each purchase to a current of 32 causes.

Now, let’s hack …read more      

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04 NovFeatured

Produce Great Content, Every Time: A Useful 11-Point Framework

by Jason Fairfield0 Comments

By Neil Patel

checklist

How many articles have you read about creating great content? Quite a few, hopefully…

Creating valuable to your readers content is one of the key components of effective content marketing.

But here’s the problem:

How do you combine the lessons from all those articles?

They all teach you something valuable, but consolidating all those useful techniques and tactics isn’t always easy. For example, you might read an article about simple but effective copywriting techniques.

You get excited, and then you focus on practicing those in the next few articles you publish. But writing a few articles isn’t enough to establish a …read more      

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04 NovFeatured

How Do You Compare to Serious Business Bloggers? [Infographic]

by Jason Fairfield0 Comments

By Barry Feldman

state of the industry - how serious bloggers are working today

Blogging remains the cornerstone of most content marketing efforts.

  • According to HubSpot, marketers who have prioritized blogging are 13 times more likely to enjoy positive ROI.
  • The data presented by HubSpot also claims B2B companies that blog produce 67 percent more leads than those that don’t.
  • According to Demand Metric, 59 percent of B2B marketers consider blogs the most valuable channel.

So, Orbit Media Studios co-founder Andy Crestodina thinks the mega-population of the content creation nation stands to gain interesting insights by examining how their blogging brethren operate.

For the past two years, Crestodina and company have dug deep to uncover data …read more      

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03 NovFeatured

How Hollywood Screenwriter and Film Director John August Writes: Part Two

by Jason Fairfield0 Comments

By Rainmaker.FM

wf-john-august-file-2

Critically acclaimed screenwriter and director John August stopped by The Writer Files to chat with host Kelton Reid about his writing process, the film business, and his hit podcast Scriptnotes.

Since his breakthrough film debut Go (1999), John has penned an impressive list of big budget Hollywood films from Charlie’s Angels (2000) to a handful of Tim Burton films, including Big Fish (2003) and Frankenweenie (2013).

The prolific author has also worked in TV, on Broadway, creates his own writing apps, and is a voting member of the Academy of Motion Picture Arts and Sciences.

He currently produces the invaluable Scriptnotes …read more      

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