What Not to Do: Changing User Behavior on Your Landing Pages
Many marketers believe that they are supposed to change a user?s behavior.
According to the theory, an effective landing page will challenge a user?s existing behavior and attempt to get them to adopt a new behavior that involves a convers…

Sponsorships can be more than a logo. In fact, they should be. When you add social experiences to your sponsorship packages, you?re bringing brand partners all-new ways to engage with audiences and gain valuable exposure. You?re also creating more inventory and new revenue streams for your owned pro…

A new company called Parent Co. is launching today, backed by $1.8 million in angel

We?ve been adding more and more solutions to our Marketplace every month. These third-party solutions maximize the possibilities you can achieve with Infusionsoft. You know that Infusionsoft solves your sales and marketing needs: getting organized, saving time and increasing sales. However, there mi…