Rainmaker Rewind: Microsoft Just Bought LinkedIn. Here’s Everything You Need to Know

By Caroline Early

Rainmaker FM rewind

This week on Rainmaker Rewind, Sean Jackson, Jabez LeBret, and Mica Gadhia have a conversation about the recent acquisition of LinkedIn by Microsoft for $26.2 billion.

In this up-to-the-minute episode, you’ll hear The Missing Link team share their thoughts about this announcement and what it means for you.

And as always, don’t miss out on other great episodes that were featured on Rainmaker FM.

  1. The Missing Link. The Missing Link team explores Microsoft’s acquisition of LinkedIn and how it affects each of us: Microsoft Just Bought LinkedIn. Here’s Everything You Need to Know …read more      
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The Content Junkyard (and Why So Many Articles Fail)

By Sean D’Souza

keep your ideas alive

On May 22, 1919, a New York hotel owner named Raymond Orteig announced a prize.

The Orteig Prize, as it came to be known, was the whopping sum of $25,000 (about $340,000 in 2015). It was to be given to the first allied aviators who flew nonstop from New York to Paris or vice versa.

Six aviators died in the pursuit of that prize.

Then an American air mail pilot named Charles Lindbergh took up the challenge. On May 20, 1927, he took off from Roosevelt Field in New York and landed in Paris 33.5 hours later. Many before him had tried …read more      

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The Content Graveyard (and Why So Many Articles Fail)

By Sean D’Souza

keep your ideas alive

On May 22, 1919, a New York hotel owner named Raymond Orteig announced a prize.

The Orteig Prize, as it came to be known, was the whopping sum of $25,000 (about $340,000 in 2015). It was to be given to the first allied aviators who flew nonstop from New York to Paris or vice versa.

Six aviators died in the pursuit of that prize.

Then an American air mail pilot named Charles Lindbergh took up the challenge. On May 20, 1927, he took off from Roosevelt Field in New York and landed in Paris 33.5 hours later. Many before him had tried …read more      

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The Ultimate Guide to Using Google Search Console as a Powerful SEO Tool

By Neil Patel

image02

Every SEO, webmaster, and digital marketer has a powerful tool at their disposal.

I would go so far as to say that this tool is a must-have. You can’t do SEO without it.

What is this powerful tool?

It’s Google Search Console, or GSC for short (former Google Webmaster Tools, or GWT).

GSC is a free service provided by Google to manage your website’s search functionality. The search console is a collection of reports and tools that help you rectify errors as well as strategize and optimize your search engine rankings.

I want to show you exactly how you can use …read more      

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What It’s Really Like to Start an Ultra-Successful Company: Meet Moz’s Rand Fishkin

By Sonia Simone

rand fishkin - build a business on a foundation of core values

Rand Fishkin is known for founding an incredibly successful company — while keeping an unwavering commitment to his core values.

You may have noticed, if you look around at the general business landscape, that a lot of successful founders are a bit cocky. They tend to overestimate the role of their own genius in their success — and underestimate the hard work of their teams and the luck that went into that success.

(And no, for the curious, I’m not counting Rainmaker Digital founder Brian Clark in that group.) ?

Rand Fishkin isn’t like most founders.

For example, founders of …read more      

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