My guest today is a speaker, guerrilla marketer, and an entrepreneur.

He founded PlanetIvy.com and ScreenRobot. These two sites combined have received nearly 20 million page views without any paid marketing.

He is currently the founder of Magnific, a company that helps grow early-stage companies through a combination of rapid social media growth, guerrilla community management tactics, and growth hacks.

Magnific also beat out more than 1,500 other startups to be accepted into the prestigious accelerator TechStars London.

Now, let’s hack …

Vincent Dignan.

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Jadah Sellner and Jen Hansard, two moms who co-founded a business called Simple Green Smoothies, added 28,000 people to their email list in 2013. These days, they have an active, engaged list of more than 385,000 people.

My first reaction when I heard those numbers was, “WOW.”

Want to know what propelled their accelerated list growth?

Four times a year, Jadah and Jen host 30-Day Green Smoothie Challenges. People who are interested sign up for the challenge and pledge to drink one green smoothie every day for 30 days. During the challenge, Jadah and Jen send weekly emails that include …read more