By Neil Patel
When you know your stuff, writing a blog is easy, right?
Uh. Not necessarily.
I’d say that I’m pretty familiar with digital marketing. But when it comes to blogging, I still face challenges.
The challenge isn’t my lack of knowledge; it’s translating that knowledge into readable content—content helpful to you and other marketers.
Maybe you’ve faced the same challenge.
For some reason, conveying stuff you know inside and out is a lot trickier than it appears. Writing is difficult enough, but continually coming up with topics that would boost your online marketing efforts seems downright impossible.
In the old days, maintaining a business blog was more …read more