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September 2016
Home 2016 September
13 SepFeatured

Be Humble Enough to Ask

by Jason Fairfield0 Comments

By Jon Nastor

he-matt-thompson

My guest today is the CEO and founder of Songfreedom, a music licensing platform where photographers and cinematographers can find the perfect song for their story with the click of a button.

My guest is not afraid to leap down paths others fear to tread. From young manager to music licensing entrepreneur, my guest used a natural inclination for persuasion and sales to become a leading force in the democratization and expansion of music licensing.

He is also the co-founder of UManagement, a unique and dynamic management company for artists.

Now, let’s hack …

Matt Thompson.

Subscribe in iTunes to Listen

To leave a …read more      

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13 SepFeatured

Make Content Magic with Deliberate Imitation and a Simple Kitchen Timer

by Jason Fairfield0 Comments

By Sean D’Souza

two small tips to help create magical content

Your target audience isn’t interested in reading 5,000 articles from you.

They’ll read one and decide whether or not to stick around. If the article’s message resonates with them, they might read a second, maybe a third. And then they’ll naturally subscribe to your email list or sign up for your membership site to stay connected with you.

That’s why instead of churning out great volumes of content, we should focus on “making magic” with every article we write.

But making content magic isn’t easy, especially when you’re just starting out.

At first, we have good taste — …read more      

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12 SepFeatured

11 Growth-Hacking Tactics That Require Zero Technical Skills

by Jason Fairfield0 Comments

By Neil Patel

growth hacking

The term “hacking” sounds like technical voodoo that’s beyond the reach of ordinary mortals.

The reality is, the term “growth hacking” has kind of been ruined by people who don’t understand it.

I mean, even the word “hack” isn’t quite accurate in describing what most growth hackers do.

In the Definitive Guide to Growth Hacking, I laid out in full detail how growth hacking works.

If you want to get the skinny on what growth hacking is (and isn’t), that would be a good place to start.

This particular article is directed at those non-techies who don’t want to spend all day staring …read more      

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12 SepFeatured

Ethics, Professionalism, and Good Manners for Content Marketers

by Jason Fairfield0 Comments

By Sonia Simone

cbfm-content-ethics

There’s a lot of great content out there … and then there’s the topic of today’s podcast. Sonia looks at the good, the bad, and the ugly.

There are two kinds of people. Some folks do the right thing for its own sake, and some do the right thing because the other option has negative consequences.

This one’s for both types.

In this 20-minute episode, Sonia Simone talks about:

  • Plagiarism, content theft, and how to use someone else’s material ethically
  • Considerations when content marketing touches on serious news
  • Great news for people worried about the world discovering they’re not perfect
  • Some elements of a good apology
  • Thoughts …read more      
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12 SepFeatured

Should You Trust Your Gut or Follow Your Mentors?

by Jason Fairfield0 Comments

By Jon Nastor

he-davis-smith

My guest today is a serial entrepreneur in the truest sense of the term.

While in college, he started importing and selling pool tables online, when he co-founded PoolTables.com. For six years he grew the company until finally selling it.

He jumped straight back into business by founding Baby.com.br, Brazil’s leading e-commerce retailer of baby products. This company went on to raise $40M+ in venture capital.

He is currently the founder and CEO of Cotopaxi, an innovative outdoor gear brand with a social mission at its core.

He is also on the United Nations Foundation Global Entrepreneurs Council, a nine-member …read more      

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