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January 2017
Home 2017 January
04 JanFeatured

A Step-by-Step Guide to Producing a 3,000-Word Article on Any Topic

by Jason Fairfield0 Comments

By Neil Patel

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Creating long-form content is one of the best things you can do for your online marketing strategy.

Long-form content that passes the 3,000-word mark blurs the line between an article and a guide, making it a unique type of content. It’s detailed, but it’s not too long.

It’s the perfect type of content to truly help your readers.

Not only that, but long-form content also sets you up as an authority, attracts backlinks, and helps you create a sustainable content marketing system.

Throughout my career, long-form content has always been an important part of my marketing strategy. And most of the radically …read more      

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04 JanFeatured

Why Your Voice Matters More than Ever This Year

by Jason Fairfield0 Comments

By Sonia Simone

woman and man working and talking - copyblogger

2016, right?

Such a strange, difficult year. Lots of us are thinking about the artists we lost — poets, musicians, cultural icons.

Of course, famous people die every year — but this one had a nasty streak. Bowie, Prince, Ali, Cohen, Fisher, and so many more. People who went far beyond entertaining us.

We never met them, but they changed everything.

Because they found the courage to speak, and sing, and cry out with real voices. Screwed up, weird, flawed, masterful. Sometimes broken, sometimes triumphant, but real.

Truth and courage

Every year, the first week of January inspires us to look ahead, to resolve to …read more      

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03 JanFeatured

10 Modern Editing Tips for Meticulous Bloggers

by Jason Fairfield0 Comments

By Stefanie Flaxman

protractor, ruler, and gray pencil - copyblogger

I watch a lot of YouTube videos about the best ways to clean your bathroom.

In fact, I realized that I spend way more time watching “hacks, tricks, and tips” about how to efficiently clean a bathroom than I do actually cleaning my bathroom.

Given the hundreds of thousands of views on these types of videos, perhaps it’s not just me. And I started thinking … this might be similar to bloggers who read about editing tips.

Editing, like cleaning a bathroom, isn’t always the most fun, so bloggers might spend more time reading about editing tips than actually …read more      

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02 JanFeatured

A Data-Driven Method for Finding Out Whether Your Content Sucks

by Jason Fairfield0 Comments

By Neil Patel

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Sometimes, you have to show some tough love. You’ve got to be brutally honest.

Because I value you (yes, you!) as a reader, I don’t want to lie to you or sugarcoat things for you. You deserve better.

I want to give you the best advice possible so you can go out there and succeed.

If I’m being brutally honest: Your content might suck.

It’s not your fault—my content was downright awful for years. It took me a long, long time to get really good at blogging.

Blogging is hard. Coming up with awesome content is hard.

You might know your content isn’t as good as …read more      

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02 JanFeatured

Get Back to Basics to Crush It in 2017

by Jason Fairfield0 Comments

By Brian Clark

person stepping onto train - copyblogger

One week from today, Copyblogger turns 11 years old.

In some ways, it feels like only yesterday that I came up with the concept for this blog in December of 2005 and launched it the next month. Except that I was 38 at the time, and now … I’m not (ahem).

There was plenty of emerging talk about commercial blogging going on back then, and Copyblogger was specifically designed to add to the conversation in a way that wasn’t being addressed. Fortunately, I had spent the previous 7 years figuring out how to build online audiences that built businesses.

Today we call that …read more      

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