Why You Should Pour Yourself a Glass of Water and Write for 15 Minutes Today

By Stefanie Flaxman

Daydreaming is inherently flexible. You don’t need to set aside time for it or plan how to execute it properly. It effortlessly arises and plays out until you shift your focus back to your responsibilities. Last week, I talked about getting more out of your expectations, and today I’m going to talk about a daily
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The Foundational Elements of Profitable Online Courses

By Sonia Simone

After ebooks, online courses are one of the most popular business models for digital entrepreneurs. The tech is easier to put together than ever. Audiences know that online courses are valuable and have shown they’re willing to pay. And courses are a natural showcase for the authority you build as you develop great content for
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How to Become the World’s #1 Expert in Your Niche

By Neil Patel

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Whether you’re a brand, a webmaster or a solo blogger, it’s essential your audience takes you seriously.

You need to prove you know your stuff.

But in a world that’s become increasingly saturated with self-appointed “gurus,” it’s become incredibly difficult to separate yourself from the masses.

That’s why authority and credibility have become the name of the game.

How do you achieve authority and credibility?

It’s not something you can buy. It must be cultivated, and that takes time.

You can’s just go from being an unknown to being a top industry expert overnight.

But I’ve learned over the past decade that there are several ways to …read more      

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The Copyblogger Guide for a Wildly Productive August

By Sonia Simone

Productive? In August? Isn’t that an oxymoron? This month we wrap up the summer (in our hemisphere, anyway), get ready for the school year, and head into the final third of the year. The key to making this time productive is to work on the right things — and not throw our time or energy
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SEO vs. PPC: Which Should You Focus on First?

By Neil Patel

seo vs ppc

Here’s the scenario.

You’re just launching your marketing campaign and want results.

Not only that, you want the most bang for your buck.

You want to make sure the time and money you’re putting in will bring a large volume of high-quality traffic primed to convert.

In other words, you want a rock solid ROI.

While there is a plethora of different avenues you can take, it often boils down to one of two choices: SEO or PPC.

Both are tried and true and will drive targeted leads to your site.

But which option makes the most sense for your campaign?

More importantly, which should …read more      

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