2017 - Page 37 of 72 - Oncor Solutions

Google is a treasure trove for marketers.

Currently (2017), it “processes over 40,000 search queries every second!”

This “translates to over 3.5 billion searches per day and 1.2 trillion searches per year worldwide.”

And just look at how much Google use grew between 2000 and 2012:

It’s ridiculous!

And this all means one thing.

Google can generate valuable data like it’s nobody’s business.

There’s arguably no other resource in history that compares to it.

Another thing I love about the search engine is the arsenal of free tools it offers for gaining insights.

There’s the Google Search Console, Google Analytics, the …read more

22 JunFeatured

The Balance of Creativity and Productivity

by Jason Fairfield0 Comments

By Sonia Simone

The Balance of Creativity and Productivity

If you read Copyblogger for any length of time, you’ll notice a theme that comes up again and again — the balance of creative “arty stuff” with pragmatic productivity.

Creativity makes our content worth reading. Strategic implementation gets us where we want to go. Each depends on the other.

On Monday, Stefanie Flaxman talked about cultivating a Pomeranian state of mind to expand your creativity. (Read the post to find out why you actually do want to do this.)

And on Tuesday, she outlined a plan to use that Pomeranian creativity to actually make something that other people want …read more

21 JunFeatured

18 Essentials to Creating a Trust-Boosting Facebook Page

by Jason Fairfield0 Comments

By Neil Patel

Trust has always been important from a marketing perspective.

But in my opinion, it’s never been more important than it is today.

That’s because so many consumers have an underlying cynicism about brands and companies.

And why wouldn’t they be skeptical?

Marketing communications account for 70% of today’s spam complaints.

Just think of all the scam artists, false advertisements and deceptive advertising techniques people so frequently encounter.

Not to sound pessimistic, but modern consumers have a good reason to be suspicious.

As a marketer, you have to put your audience at ease.

And social media is a great way to do that.

Facebook in particular …read more

21 JunFeatured

Your Summer Reading List from the Copyblogger Editorial Team

by Jason Fairfield0 Comments

By Sonia Simone

I don’t believe in a “writing gene.”

Writing comes more easily to some folks, for sure. But those aren’t always the people who end up writing really well.

Writing is a skill that requires plenty of practice. But practice is always more effective when you’re working on the right things.

That’s when it’s time to seek out some good advice.

This week, we asked Copyblogger’s editorial team to share some of their favorite writing books. There’s a mix here — some books are about the art of writing, some about craft, and some about strategy.

Any of them will help …read more

20 JunFeatured

A Simple Plan for Managing and Completing a Content Project

by Jason Fairfield0 Comments

By Stefanie Flaxman

"Think about where you could be one year from now if you start today." – Stefanie Flaxman

On June 20, 2009, I was reading Copyblogger and I got a new idea: I should write an ebook.

At that point, my writing and editing business was less than a year old, and I had never written anything that resembled a book.

Could I actually do it?

I knew I wanted to try, so I established a plan on July 1 that would help me write, design, and self-publish an ebook on my website by September 15.

I’m going to share that plan with you today, so you can adapt it to any type of content project you’d like to …read more

Type To Search

Type To Search

Type To Search

How to Discover Your Customers’ Most-Googled Frustrations (and solve them)

The Balance of Creativity and Productivity

18 Essentials to Creating a Trust-Boosting Facebook Page

Your Summer Reading List from the Copyblogger Editorial Team

A Simple Plan for Managing and Completing a Content Project

Start Your Journey to Better Business