By Sonia Simone

How’s your January going? I’ve been having a great time looking at our publishing themes and brainstorming cool new topic ideas with our editorial team. And I’m so glad you’re here starting the year with us. 🙂 This week kicked off with a discussion about habits (which are the super secret decoder rings that allow
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The post Powerful Habits, Potent Engagement, and a Double Dose of Pink appeared first on Copyblogger.

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By Neil Patel

Hosting an event is a great way for businesses to gain exposure.

This holds true whether it’s a holiday or a special occasion for your customers, the community, or your industry.

You may want to promote an event even if you’re not hosting it.

For example, maybe your company will have a booth set up at a trade show or job fair.

Maybe you’re a keynote speaker at a conference or dinner event.

Your business might be a top sponsor of a charity golf tournament.

The list goes on and on.

Regardless of what kind of event you’re hosting, attending, or …read more      

By Sonia Simone

The killer and the poet — ideally both in balance. That’s our theme for writers in 2018: To sharpen up your “killer” side with strategic, analytic, and technical skills, without ignoring your “poetic” side that has the talent to create fascinating content. Today’s post is about nurturing that inner poet — and adding more artistry
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The post 7 Ways to Bring More Artistry to Your Writing appeared first on Copyblogger.

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By Stefanie Flaxman

If you know you don’t want to produce unicorn vomit (and I applaud you for that), you may have decided that your content will be “professional.” I was extremely preoccupied with “professional” when I started creating content 10 years ago. It was out of the question for me to reveal anything about my non-work personality.
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The post Attract Better Clients and Customers with the ‘Chuckle Point’ Technique appeared first on Copyblogger.

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By Neil Patel

Every business has room to improve their conversion rates.

If you’re looking for a place to start, analyzing your website is the first logical step.

While you may have done A/B testing or used some similar techniques in the past to get a surge in conversions, you can take your efforts one step further.

Look at your website through the eyes of your customer.

The key is, not everyone viewing your website has the same set of eyes.

Sure, your company has a general target market, but visitors of all ages and genders from different geographic locations will be …read more