A Big Week at Copyblogger

By Sonia Simone

A Big Week at Copyblogger

Ever been frustrated with putting a site together and wished someone could just do the whole thing for you? With custom graphics, copy, marketing automation, and even content strategy — all using Copyblogger principles?

Very soon, we’re going to be able to make that happen.

Our big news this week is that we’ve entered into a relationship with a new partner that will allow us to offer you an extensive range of done-for-you services in the very near future.

There’s plenty to talk about, including a significant price increase coming for new Rainmaker customers (but not for you if you’re already a customer …read more      

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Last Chance to Get the Rainmaker Platform at the Current Pricing

By Brian Clark

Last Chance to Get the Rainmaker Platform at the Current Pricing

TL;DR version: The Rainmaker Platform is shifting from a pure technology play to software with services included before the end of June, at much higher pricing. That means if you want Rainmaker at its current pricing, you should start your free trial now.

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When we rebranded from Copyblogger Media to Rainmaker Digital in September of 2015, it was a firm statement that put the Rainmaker Platform at the forefront. But it was also a foreshadowing of where we saw things going.

We knew we were headed from software-as-a-service (SaaS), to software and service to create complete solutions. People …read more      

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10 Lessons Digital Marketers Can Learn from HBO’s Silicon Valley

By Neil Patel

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Do you like to binge-watch a TV series?

I don’t do it often. Hardly ever, in fact. But yep, I’ve done it before. For me, it’s one of life’s simple pleasures.

Every once in awhile, I’ll find a series totally “binge-worthy.”

It can make you a little crazy, especially if you spend the better part of the night glued to the TV.

But it’s pretty friggin’ enjoyable.

One series in particular that’s binge-worthy is HBO’s Silicon Valley.

If you’re unfamiliar, it’s about a team of young IT entrepreneurs who launch a startup called Pied Piper.

<img src="http://www.quicksprout.com/wp-content/uploads/2017/05/image12-1.png" alt="image12" width="320" height="320" srcset="http://quicksprout.wpengine.netdna-cdn.com/wp-content/uploads/2017/05/image12-1.png 320w, http://quicksprout.wpengine.netdna-cdn.com/wp-content/uploads/2017/05/image12-1-150×150.png 150w, http://quicksprout.wpengine.netdna-cdn.com/wp-content/uploads/2017/05/image12-1-300×300.png 300w" sizes="(max-width: …read more      

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The ‘Pulp Fiction’ Technique for Engaging and Persuasive Content

By Brian Clark

"Pulp Fiction expertly uses a common writing technique that grabs attention right from the beginning, and magnetically holds it." – Brian Clark

You’ve seen Pulp Fiction, right? It’s the classic 1994 black comedy crime film written and directed by Quentin Tarantino.

The film is highly stylized, presented out of chronological order, and filled with eclectic dialogue that reveals each character’s perspectives on various subjects. And yes, it’s profane and violent.

Pulp Fiction was nominated for seven Oscars, including Best Picture. Tarantino and his co-writer Roger Avary won for Best Original Screenplay, which is truly the foundation of an exceptional film.

Despite the groundbreaking inventiveness, Pulp Fiction also expertly uses a common writing technique that grabs attention right from the beginning, and magnetically …read more      

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3 Tips on High-Conversion Copy from a Sales Page Specialist

By Beth Hayden

I know what some of you are thinking.

You’re asking:

“Do I really need a sales page anymore? Can’t I sell using social media/webinars/live events/blog posts/podcast episodes?”

I don’t know the details of your exact situation, but I will say this:

If you need to spell out the benefits of your product or service in order to make more sales (which you do), a sales page will drive more positive results for your business.

Unfortunately, writing sales pages has gotten a bit of a bad rap. Some people get wildly anxious when they sit down to write one. Or worse, …read more      

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