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21 OctFeatured

How to See Business Opportunities Everywhere

by Jason Fairfield0 Comments

By Rainmaker.FM

he-darren-darnborough

Today’s guest on Hack the Entrepreneur is an actor, filmmaker, director and producer, journalist, event organizer, and entrepreneur.

As an actor, he has appeared in award-winning movies, commercials, and television shows, such as HBO’s True Blood, as well as the popular British soap operas, EastEnders and Holby City.

He is the co-founder of Stuck for Staff, the largest promotional staff resource in the UK and US. He is also the co-founder of SponsorBridge, and WeRehearse, a better video chat built specifically for actors.

He was named in Who’s Who of Britain’s Business Elite and also regularly speaks on business and marketing panels. …read more      

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21 OctFeatured

Learn From the Best: 12 Lessons from 5 Content Marketing Case Studies

by Jason Fairfield0 Comments

By Neil Patel

case study

Not everyone will have to solve a specific problem for their content marketing.

However, you can often learn methods to make your current or prospective content marketing more effective.

The way to achieve this is to study other people who have successfully used content marketing to grow their own or their client’s business.

There are 2 schools of thought:

Study companies similar to yours and emulate their strategy. Or study companies different from yours and apply their tactics to your niche.

Both have their merits.

You need a complete view of content marketing as a whole, and to get that, you need …read more      

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21 OctFeatured

How to Play the Long Game to Bring Your Idea to Life

by Jason Fairfield0 Comments

By Pamela Wilson

hero's journey - tenacity and vision pay off

Not long ago, Chris Healy and Lindsay Barto were driving back from a client meeting. It went well, but they couldn’t help asking themselves, “What’s our thing?”

Lindsay and Chris run a creative agency, Round Two Creative Group. They make websites, set up email systems, create original content, build sales funnels, and more.

But what was their silver bullet? What differentiated them from everyone else?

As they drove back to San Diego, it suddenly became clear: they’d talk about hair ties … for guys!

Except they didn’t have any hair ties. For guys, or for anyone. Or a website. Or …read more      

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20 OctFeatured

How Michelle Miller (Writer and Producer of ‘The Underwriting’) Writes: Part Two

by Jason Fairfield0 Comments

By Rainmaker.FM

wf-michelle-miller-file-2

From wildly successful transmedia serial writer to internationally published author, this week’s guest on The Writer Files — Michelle Miller — has tapped into her former life in high finance to create a hit franchise in The Underwriting.

Billed as social satire, Ms. Miller’s original 12-part serial drew angel investors that helped her build it into a viral, multimedia maelstrom.

Her marriage of the cutthroat worlds of both investment banking and tech landed her a traditional publishing deal, and her debut novel is now being developed into a television series.

Tune in to this two-part interview.

If you missed the first half, you can …read more      

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20 OctFeatured

Why Interactive Content Is Easy-to-Create and Puts Your Business Firmly in the Spotlight

by Jason Fairfield0 Comments

By Rainmaker.FM

hp-interactive-content

Ever wished you had a “stand-out” piece of content? Something that people loved to share and reference and made you look like a superstar? The answer is easier than you think …

This week’s episode of Hit Publish is all about (get ready for a sexy title): The simple content that your customer wants but doesn’t have the time, money, or inclination to create.

This is often overlooked, but there are a number of ways that you can create simple content (okay, it might take a little effort pulling it together) that is exactly the thing your customers want to come back …read more      

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