6 Clever Ways to Get Influencers to Link to You

By Neil Patel

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One of the most important things I say you should do is create great content.

But then what?

If you don’t do anything with that content, no one will see it, which is a waste of your time, effort, and money.

Once you start using promotional techniques, you’ll start getting readers to your blog posts.

A few dozen at first, then a few hundred, maybe even a few thousand after a while.

But there’s one thing missing at this point. I’ll tell you what it is in a second.

From my experience, I can tell that organic search traffic is going to …read more      

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Webinar: Create a Website Experience that Converts with Free Downloads, Courses, and Member Areas

By Jerod Morris

Free webinar! How digital products create a high-converting website

Every great website is a membership site.

In today’s economy and online environment, marketing can no longer simply be the promise of an experience — marketing must actually begin the experience.

Hence our indefatigable focus on the idea of media, not marketing.

Because your marketing is not effective if it is something people want to avoid. Instead, it must become an experience that is sought-after and valued.

And this experience is powered by content.

But not just any content — adaptive content: the right high-value content delivered at the right time to the right person. This is what creates a deeper, more meaningful …read more      

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Demystifying SEO: How to Skyrocket Your Traffic Through Schema Markup

By Neil Patel

seo traffic

Good writers always write for their visitors, not for search engines.

Actually, that’s not quite true…

At the dawn of SEO, you did have to write for the search engines. The primitive search engines could only evaluate the relevance of your content to the query by the number of times the searched keyword was mentioned in the content.

By simply including the keyword as many times as possible, you’d rank well.

Obviously, search engines have evolved since then.

With Google’s updates in the past few years, it’s become clear that keyword stuffing no longer helps you rank (in fact, it hurts you).

Now, Google …read more      

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3 Resources to Help You Pinpoint and Thrive in Your Niche

By Stefanie Flaxman

Copyblogger Collection: pinpoint your niche

“Drive-thru bakery.”

That is the ad copy on a billboard for McDonald’s on Fairfax Avenue in Los Angeles.

Did you know the fast-food chain also serves baked goods? Now you do.

If you’re a busy Angeleno, why spend time parking and going in to a coffee shop to get a muffin or croissant when you can visit the convenient drive-thru bakery?

Since McDonald’s knows how to serve its customers in new ways consistently, the business thrives in the fast-food niche.

This week’s Copyblogger Collection is a series of three handpicked articles that will show you:

  • How to determine if you’ve found the right niche
  • How to express …read more      
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Unleash the Power of Frameworks, Methodologies, and Processes in Your Business

By Rainmaker.FM

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Frameworks, methodologies, and processes are abstract constructs that leave a lot of confusion about their purposes, how they’re different, and where and when they are used. Despite sounding like “language lard,” understanding these three ideas can unleash the power in your business.

When Technology Translated host Scott Ellis was working in corporate consulting, all three of these constructs were key to how he helped businesses move parts of their operations from a state of chaos to a more organized, sane environment.

The three ideas also help establish new lines of business to solve emerging problems without having to invent new ways of …read more      

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