The Evolution of SEO: Adapt or Die

By Rainmaker.FM

sd-evolution-of-seo

This episode of Search & Deploy discusses the differences between SEO consulting for clients and offering a business solution for the SEO industry.

Today’s guest is Melissa Fach, who reinvented herself in the SEO world after years of consulting and training. She now offers community management for companies that provide SEO tools, data, or conferences.

Since pivoting her professional role in the SEO industry, Melissa has managed the blog publishing and community management for companies such as Moz, AuthorityLabs, and now Pubcon.

Listen in to Search & Deploy:

Click Here to Listen to

Search & Deploy on iTunes

<a class="colorbox" href="http://feeds.copyblogger.com/~/t/0/0/copyblogger/~rainmaker.fm/audio/search/evolution-of-seo/" …read more      

Read More

A Better Way to Find Big Ideas (that Make You Stand Out)

By Rainmaker.FM

rd-find-big-ideas

Some astronomers and philosophers make the grand, if not absurd, claim that we are 10,000 things but one substance. Perhaps ancient stardust. Fair enough.

Rough Draft host Demian Farnworth has his own absurd claim: behind one single article by a seasoned writer is the weight of 1,000 books, 100 movies, hours of lectures, a litany of song lyrics, countless days of conversations, dozens of poems, and so on.

And it’s this sort of commitment to working, learning, and playing hard that separates the good writer from the great.

So the question for you is: How far are you willing to go to be …read more      

Read More

Copyblogger Media Rebrands as Rainmaker Digital

By Brian Clark

rainmaker digital logo

The company formerly known as Copyblogger Media turns five years old today. It was September 1, 2010 that the adventure that began with a one-man blog in 2006 went to a whole new level.

The scene that sticks out in my mind, however, happened a couple of months before the official start date for the company. We had just figured out a plan to merge five separate companies into one, and I was filling the car with gas when I posed a question to Brian Gardner and Sean Jackson.

“What should we call the new company?” I asked.

They both looked at me …read more      

Read More

The Real Value of Creating Value

By Rainmaker.FM

he-george-eiskamp

Today’s guest on Hack the Entrepreneur is the co-founder and CEO of GroundMetrics, a unique technology startup in oil and gas exploration.

He began his career in business management and was a strategic marketing consultant. He then co-founded and ran CarCode Corporation, which was acquired by a major toll road management company in 2009.

In 2012, he won the Gold Award at the World’s Best Technology Competition, and the San Diego Venture Group’s Business Plan and Quick Pitch Competition awarded him second place.

Now, let’s hack …

George Eiskamp.

In this 28-minute episode, Hack the Entrepreneur host Jon Nastor and guest George Eiskamp discuss:

Read More

How to Use a Comma

By Rainmaker.FM

ec-comma

On this episode of Editor-in-Chief, host Stefanie Flaxman continues her Editorial Standards series with a lesson about correct comma usage.

Commas are often underused or overused. Do you know how to implement the right balance in your writing?

When punctuation marks are used correctly, readers take them for granted — they are merely symbols that seamlessly guide readers through your text.

And there are consequences when punctuation marks are used incorrectly.

In this 14-minute episode, Editor-in-Chief host Stefanie Flaxman discusses:

  • The art of punctuation
  • Why correct comma usage isn’t nit-picky
  • How to avoid a jarring experience for your readers
  • Three easy-to-remember ways to use a comma

Click …read more      

Read More