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30 JulFeatured

The Critical Importance of Customer Onboarding

by Jason Fairfield0 Comments

By Rainmaker.FM

mn-customer-onboarding

So many businesses focus solely on getting the sale, but as far as the customer is concerned … the sale is just the beginning.

What comes next can make or break not just that one customer relationship, but the future viability of your business as a whole.

In this episode of The Mainframe, Chris Garrett and Tony Clark reveal:

  • Why your onboarding process is as important, or maybe more, than your sales process
  • The impact that good and bad onboarding processes have on your business
  • Why you should go beyond merely delivering your product to a customer, and focus on the user experience he has
  • What …read more      
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30 JulFeatured

When Do You Abandon the Editing Process?

by Jason Fairfield0 Comments

By Rainmaker.FM

rd-editing-process

Like gravity pulls objects to the earth, the web pulls people across the landscape of connected information — whizzing by landmarks (content) at breakneck speed.

Thus, when people arrive at your blog, they should be able to size up your content in an instant. From the headline, down the subheads, to the call to action.

In other words, it should be clear what’s in it for them … and is it even worth their time? And it should be concise.

Rough Draft host Demian Farnworth has a habit of writing long content. But he still tries to be concise. That being said, …read more      

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30 JulFeatured

The Dangerous Myth of the Magical Tool

by Jason Fairfield0 Comments

By Pamela Wilson

Reality Check: Is your mind playing tricks on you?

When we’re starting out, we want to know the best tools to use.

What platform should I build my website on? What’s the best tool for writing? What should I use to create images for my site? What social media platforms should I invest time in?

These thoughts can swirl around and around and keep us firmly planted in analysis paralysis.

Don’t get me …read more      

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29 JulFeatured

From Projects to Products: How to Stop Selling Your Time

by Jason Fairfield0 Comments

By Rainmaker.FM

un-projects-to-products

Are you interested in developing and selling products? Seems almost silly to ask, right?

Everyone Brian Clark talks to wants to make a product and leave the world of client work behind. Designers, writers, and other freelancers, but also lawyers, realtors, consultants … you name it.

Even those who love working with clients wouldn’t mind that more passive revenue stream. Who wouldn’t want to supplement income and pick and choose from among the best clients and projects?

So what’s the secret? Well, it’s no secret at all.

In this 13-minute episode of Unemployable with Brian Clark, you’ll hear:

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29 JulFeatured

A Behind the Scenes Look at The Missing Link (They Bare It All)

by Jason Fairfield0 Comments

By Rainmaker.FM

ml-behind-scenes-missing-link

In this episode of The Missing Link, you’ll learn why the podcast was created with its specific style and personality.

Jon Nastor joins The Missing Link host Sean Jackson and Mica Gadhia to share how to run a podcast and the three critical elements to becoming your own showrunner.

Content marketing has all of the same elements that it always has, but you can learn more about creating powerful content through audio — and how to get started.

In this episode of The Missing Link, host Sean Jackson, Jon Nastor, and Mica Gadhia talk about how The Missing Link Podcast came to …read more      

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