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11 JunFeatured

Webinar: The 3 Reasons People Fail when Developing Online Products

by Jason Fairfield0 Comments

By Sonia Simone

free webinar - how to avoid product failure

I wrote a post last week about the awesome things that can happen when you build a business around selling your own products or services.

If you haven’t read that post, spoiler alert: You make more money.

It’s also fun, and interesting, and lets you connect with your audience in a deeper way, beyond the connections you make on your blog or social media accounts.

But it’s not all rainbows and unicorns.

If it’s so awesome, how come everyone doesn’t do it?

If it was as 1-2-3-easy as some of the gurus want you to think, we’d …read more      

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11 JunUncategorized

Square Tabletop Platform, Ostensibly 3D Image, Tabletop Device, And Interactive Holographic Experience

by Jason Fairfield0 Comments

Launched on Kickstarter this morning, Holus is a tabletop device that converts digital content into a 3D hologram. Created by H+ Technologies out of Vancouver, the campaign has nearly doubled its goal of $40,000 in its first 2 hours.
Don?t expect to use this to summon Obiwan with a seven-inch im…

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10 JunFeatured

How to Start Using LinkedIn (The Right Way)

by Jason Fairfield0 Comments

By Rainmaker.FM

ml-right-way-to-use-linkedin

Successful marketing on LinkedIn starts with optimizing your profile, and this episode of The Missing Link shows you how.

Your LinkedIn profile is one of the most important elements of any LinkedIn marketing effort.

But just because you filled in a few of the missing pieces does not mean your profile is ready.

In this episode of The Missing Link, Sean Jackson and Mica Gadhia discuss not only why you must be using LinkedIn, they also provide a detailed, step-by-step walk-through of:

  • What should and should not be in your profile
  • What types of images work well for your status updates
  • How to publish …read more      
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10 JunFeatured

3 New Ways to Write a Headline (and When to Use Each)

by Jason Fairfield0 Comments

By Rainmaker.FM

rd-headline-usage

Which desire you lead with in your headline matters. Get it wrong, and even the greatest copy won’t matter.

Get it right, however, and the world will beat a path to your door.

See, your headline is the bridge between your customer and your product. And there are basically three ways of channelling that desire in a headline.

In this 7-minute episode of Rough Draft with Demian Farnworth, you’ll discover:

  • The three different ways to channel desire (and when to use each one)
  • Why the New York Times will never write a fancy headline
  • The Men’s Health sales …read more      
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10 JunFeatured

How to Grow an Audience on LinkedIn by Repurposing Content

by Jason Fairfield0 Comments

By Rainmaker.FM

ld-linkedin-repurposing

Job one for any business, entrepreneur, or marketer is to grow an audience. Content syndication is one such approach to doing just that. But it’s not entirely understood.

Content syndication is an age-old idea of taking an original piece of work and then trying to get it published in other places.

By “other places,” we mean: you look for bigger sites to publish your work. In other words, effective content syndication occurs when you go up the food chain — not down.

But some social sites are now allowing you to republish old articles on their platforms. Medium …read more      

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