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16 AprFeatured

The No Sidebar Guide to DIY Podcasting

by Jason Fairfield0 Comments

By Rainmaker.FM

diy-podcasting

In a world filled with ambitious online entrepreneurs, it’s time to jump ahead and learn how to produce your own podcast.

Audio is a great way to create content and No Sidebar host Brian Gardner had never done it before. There was a mystery around it — almost taboo in his own mind — that intrigued him and made him want to do it.

So he taught himself the basics of podcasting, and today he’ll share with you some of his mistakes and how he managed to correct them.

In this 14-minute episode of No Sidebar, host Brian Gardner …read more      

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16 AprUncategorized

Landing Page, Landing Pages, Landing Page Technique, And Landing Page Techniques

by Jason Fairfield0 Comments

Do you want to be more successful in business? Then maybe you need to take some risk.
Much of the reason more businesses don?t accelerate faster is because their owners are afraid of risk. What if it fails? What if people think I?m stupid? What if I lose customers?
Life itself is a risk, and someti…

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16 AprFeatured

Deadly Conversion Busters: How to Make it Easier to Buy

by Jason Fairfield0 Comments

By Rainmaker.FM

deadly-conversion-busters-1

Are you trying too hard in your sales letters and landing pages?

Which elements are hindering, rather than helping, your conversions?

Join The Mainframe hosts Tony Clark and Chris Garrett as they discuss how your efforts might be working against your goals, and how to make it easier for people to buy from you with confidence.

In this episode of The Mainframe, hosts Chris Garrett and Tony Clark discuss:

  • What simple means when it comes to your copy, design, and navigation
  • How to declutter and streamline the flow of your pages
  • Why context is king when it comes to …read more      
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16 AprUncategorized

Split Funnel Attribution, Funnel Attribution Measurement, Funnel Attribution Offering, And Funnel Attribution Metrics

by Jason Fairfield0 Comments

Understanding attribution, the process of allocating credit to different advertisers within the customer path to purchase, is critical to understanding what events truly influence individuals to convert online. Yet, the attribution models most commonly used in digital marketing tend to incentivize t…

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16 AprFeatured

The Two Kinds of Knowledge Every Writer Needs

by Jason Fairfield0 Comments

By Rainmaker.FM

writer-knowledge

So far, Rough Draft host Demian Farnworth has asked: Do you have the right strategy? Do you have the right technique?

Today’s question is … Do you have the right knowledge?

American theoretical physicist Richard P. Feynman said:

Study hard what interests you the most in the most undisciplined, irreverent, and original manner possible.

Demian can’t think of a better way to nurture originality than that.

Samuel Johnson, the eighteenth century English Writer, said:

Curiosity is, in great and generous minds, the first passion and the last.

But you say you want something more systematic. You want a …read more      

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