Website Blunders: How to Look Like a Pro (and Not Like a Fool)

By Rainmaker.FM

website-blunders

We all know we have just a split second to make a great impression online. Users hover over their mouses, ready to click away from your site if they don’t like what they see.

There’s a lot riding on the quality of our websites. (No pressure!)

This week on Hit Publish, three Copyblogger experts share their best advice on designing websites that put the best face on your online business.

Tune in to Hit Publish to hear from host Pamela Wilson and her guests Rafal Tomal, Brian Gardner, and Tony Clark as they discuss:

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How to Find and Follow Your Inner Voice

By Rainmaker.FM

find-your-inner-voice

Today’s guest on Hack the Entrepreneur is not only a smart entrepreneur, she is also part designer, part business strategist, and part coach.

A few years ago, she would’ve told you that she wasn’t an entrepreneur, but this has changed.

She now runs her own successful business and helps other ladypreneurs gain the clarity and confidence they need to connect with their ideal clients and build their brand and business online.

Last year, when they met at Chris Ducker’s Tropical Think Tank, Jon Nastor was blown away by her marketing strategies (which she calls her superpower) and her truly …read more      

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The Business of Local (and Localized) Search

By Rainmaker.FM

local-search

Google rankings are dynamic and ever-changing, especially when searches are made by different people in different locations.

For example, a search for “car insurance” yields five out of 10 localized results for local directories like Yelp, local car insurance agents, and then national companies.

SEO is no longer about one type of rating. Google now serves different results based on query themes, the location of the user, personalization, devices used, and types of content available.

Has Google leveled the playing field, or is it making it harder to compete?

In this episode of Search & Deploy, Loren Baker invited his long-time friend Kris Jones …read more      

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SIP Trunking, Elastic SIP Trunking, Twilio Elastic SIP, And SIP Trunking Connectivity

Today we are happy to announce the general availability of Twilio Elastic SIP Trunking. Today?s launch brings instant provisioning, contract-free transparent pricing and global availability to the world of SIP Trunking. The SIP industry modeled itself on the technology (and buying experiences) of th…

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How Search Engines Work, Part One

By Rainmaker.FM

how-search-engines-work1

There are a few important details every web writer should know about how Google does its job.

So we need to back up just a little bit. We need to talk about how people actually find anything on the web to begin with.

Why?

Because, as web writers, we have to face that ugly monster called obscurity. And it all starts with knowing why Google ranks some content higher than others.

And that starts with looking underneath their hood.

In this 4-minute episode of Rough Draft with Demian Farnworth, you’ll discover:

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