10 Most Costly Marketing Blunders I’ve Ever Made

By Neil Patel

mistakes

When you think of my name, Neil Patel, what comes to mind? You probably see me as a marketing guru or as an expert who is good at driving traffic to websites.

Although that’s true these days, I’ve made a lot of marketing blunders over the years. Luckily, most of these blunders affected my own business, so it was me who lost money, and not my clients.

Nonetheless, I’ve made 10 huge mistakes that have cost me a lot of money – in fact, the cumulative loss from these marketing blunders is so great that it runs well into the hundreds of …read more      

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13 Simple Questions to Help You Draft a Winning Content Strategy [Free Worksheet]

By Demian Farnworth

Free Worksheet: Draft a Winning Content Strategy

Welcome to the year of adaptive content. The choose-your-own-adventure era of content marketing. The age of the

Fill it out, and pin it in a spot you will see every day.

In the end, your core strategy will guide you through the distractions and difficulties that accompany building an online audience with content. But the rest of the information you collect will tell you where you are now, where you need to go, how you are going to get there, and the resources you need.

And be sure to share your progress with our discussion group …read more      

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Coercion, Landing Page, Psychological Coercion, And Behavior

What Not to Do: Changing User Behavior on Your Landing Pages
Many marketers believe that they are supposed to change a user?s behavior.
According to the theory, an effective landing page will challenge a user?s existing behavior and attempt to get them to adopt a new behavior that involves a convers…

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Sponsorship Packages, Gain Valuable Exposure, New Revenue Streams, And Sponsorship Outlines

Sponsorships can be more than a logo. In fact, they should be. When you add social experiences to your sponsorship packages, you?re bringing brand partners all-new ways to engage with audiences and gain valuable exposure. You?re also creating more inventory and new revenue streams for your owned pro…

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Parent Co., Social Networking App, Notabli App, And Co-founders Jory Raphael

A new company called Parent Co. is launching today, backed by $1.8 million in angel

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