TechCrunch Meetups, Regional TechCrunch Meetups, TC Meetups, And World-renowned Disrupt Conference

The TechCrunch Meetups in Atlanta and Boston are approaching rapidly, which means that you need to move fast if you don?t want to be left out.
In case you haven?t heard of the TC Meetups before, here?s a quick refresher:
We?ve been running regional TechCrunch Meetups for the past three years i…

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Customer Experience Maturity, Experience Maturity Model, Business Objectives, And Customer Experiences

Lars Birkholm Petersen is global director of business optimization services at Sitecore, where he helps organizations use data to create connected customer experiences using innovative technology. He’s consulted with hundreds of organizations to improve their use of technology in connecting with the…

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Amy Birks, Small Business, Savvy Small Business, And Business Owners

by Amy Birks
Your spot her from across a crowded room. You?re in the right place, so you can be pretty certain that she?s what you?re looking for. You came here to find her, after all.

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SketchDeck, Mountain View-based Startup, Graphic Design, And Outsourced Design Team

A company offering a full graphic design on demand service, SketchDeck, has raised half a million in new funding after completing nearly 2,000 projects, some of which have been as simple as a PowerPoint presentation and others which have been as complex as a complete company rebranding. The fundi…

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Split-Testing 101: How to Know Which Words Work

By Brian Clark

The difference between the right word and the almost right word is the difference between lightning and a lightning bug. ~ Mark Twain

That Twain guy was pretty smart. But he had to rely on the intuition that comes from years of writing to choose the right word, and even then it was still a guess. Poor guy.

Nowadays, we’ve got technology that allows us to easily know what the right word, phrase, or headline is, at least when it comes to getting people to take the action you want. But all the tech in the world won’t help you if you …read more      

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