Security Guard, Desk Manager, Customer Experience, And Hotel

November 05, 2014
The guest experience at this Vegas casino was a complete crapshoot during my recent stay. Here’s what the hotel could have done to stack the odds in my favor.
Not every brand hits the jackpot when it comes to customer experience. But then again, customer experience shou…

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B2B Demand Marketers, Data Management, Data Management Maturity, And Smarter B2B Data

B2B demand marketers are focused on driving engagement and delivering higher quality, more informed leads. It requires content to align with persona pain points and buyer journeys. It necessitates incredible focus on targeting and segmenting. And it requires constant cultivation and nurturing. Howev…

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Patagonia, Email, Outdoor Clothing Company, And Wages

November 07, 2014
The outdoor clothing company emails when customers are most likely to click.
Every marketer wants more email click-throughs. Patagonia knows how to get them?and increase sales in the process. The outdoor clothing company emails its customers using personalized time depl…

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LinkedIn, LinkedIn Secret, LinkedIn Group Member, And Linkedin Profile

Are you a lurker on LinkedIn? 80% of us are. We watch and read but we?re not proactive and and we don?t use LinkedIn?s newest and best features to our advantage. If you?re in the business of creating new business, then you need to start using these 12 LinkedIn secrets.
This is InMails unlimited. Use…

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