What exactly is a high converting landing page?
At the most basic level, a landing page is any page your visitor arrives at after clicking on an ad or link. More specifically, a landing page exists for the sole purpose of leading the visitor to take action ? making a purchase, downloading a documen…

With organic traffic dipping and PPC costs on the rise, email opt-ins may actually be on the decline.

You just started a new blog for your small business. You?ve established a rhythm of posting and you feel good about your blog as a resource for your current and prospective customers, but now you?re wondering how to promote your blog to get more traffic and exposure for your brand.
Before you start…

If you work in the SEO industry, you need to understand how to do Local SEO. Seriously.. I’m not kidding here… If you’re sitting there thinking “Um, no… not really” – then you’re exactly the person I’m writing this post for.
If you haven’t already, I can pretty much guarantee you that at some…

We may not have hoverboards by October 2015, but thanks to investments from the California Energy Commission and Toyota, we?ll have something just as futuristic: