Today we released a report that describes how the growth of mobile devices has impacted online publishers ? not just their traffic ? but also how consumers are finding their content. The impact is dramatic. In the US, traffic from mobile devices has grown from 1% of all web traffic in 2009, to 18% o…
By Neil Patel
When I was running an SEO agency, I realized that companies had one big issue with SEO. They couldn’t figure out if they were losing or making money from their SEO campaigns. For this reason, most companies spend their marketing dollars on paid search because it allows them to track their return on investment (ROI) easily.
But just like with paid search, you can actually calculate the return on your SEO efforts. It’s not that tricky either. To show you how to do it, I’ve created an infographic that will walk you through the calculations you need to perform.
Don’t worry, it’s …read more
Venture capitalist Fred Wilson from Union Square Ventures made waves recently
By Jerod Morris
You want to be a broke-ass blogger, don’t you?
No!
Good gracious, of course you don’t. (At least I hope not.)
But if the first metric you look at is page views, not sales — i.e. clicks, not customers — then you’re well on your way to broke-ass bloggerdom.
What’s sad is that a lot of of online business owners do pay more attention to vanity stats than fundamental business metrics. …read more
When I was running an SEO agency, I realized that companies had one big issue with SEO. They couldn?t figure out if they were losing or making money from their SEO campaigns. For this reason, most companies spend their marketing dollars on paid search because it allows them to track their return on …