These days the best, most targeted traffic is coming from the social networks. And when you do it correctly, you can get that ultra-targeted traffic for just pennies.
A lot of new startups tend to focus on just one method. Take Facebook for instance? Right now Facebook is hot and a lot of marketer…

In a sea of social conversation, standing out during high-volume, time-sensitive events is a challenge for brands. But for those that successfully navigate the waters, the opportunity to reach an enormous, highly engaged audience is often well worth the effort.
We’ve seen multiple creative social…

Munchery, a dinner delivery service that has so far only launched in the San Francisco Bay Area, now has $28 million in Series B funding.
It?s the first venture investment from Sherpa Ventures, the new firm from former Menlo Ventures partner Shervin Pishevar and former Goldman Sachs banker Scott St…

It?s never easy to fail publicly in social. Everyone can feel their pain, which could be why brands operate out of embarrassment when they do fail, lashing out with knee-jerk reactions and usually the termination of a scapegoat ? an ?intern? ? thinking it will solve the problem. But ultimately, just…

By Neil Patel

You know that good link-backs are an important part of SEO. You know how important it is to work at building strong backlinks. You understand the impact of over-optimized anchor text. You realize the toxic effect of links from spam sites and directory listings. But how important is it, really? And, more to the point, how can you get a link profile that Google loves?

I want to explain the components of a “good link profile” and provide suggestions for how you can improve your link profile. Read More …read more