Don’t Waste Your Time with Native Advertising

By Brian Clark

It’s a brilliant piece of native advertising.

Visually appealing and information rich, this sponsored content walks you through numerous variations of oysters, where they hail from, and interesting facts about each.

The New Orleans, we learn, was the preferred oyster of Jean Lafitte, and is the key to Oysters Rockefeller. The sweet and succulent Tangier oyster captivated …read more    

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How to Write Damn Good Sentences

By Jerod Morris

Well look at that.

Can you believe this is already the fourth installment in our 11-part series on the essential ingredients of a blog post?

Time sure does fly when you’re having pure podcasting fun … and churning out a new bite-sized episode each week.

We’ve already explained how to write a magnetic headline, discussed how …read more    

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A Guide on How To Create a Guide That’ll Drive You 361,494 Visitors

By Neil Patel

guides

Have you noticed a trend of people creating more detailed guides? You know, ones similar to my guides on SEO, growth hacking, content marketing, or landing page optimization that I have released on Quick Sprout?

Vero just released a guide on email marketing, and Qualaroo released one on conversion optimization.

What you may not know is that although I was the one to make the creation of detailed guides popular, I wasn’t the first one to come up with the concept. I actually borrowed the idea from Moz, who released the beginner’s guide to …read more    

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7 Creative Proofreading Tips To Transform Your Jaggedy Draft into a Polished Post

By Stefanie Flaxman

I don’t get it.

When you find an article that is helpful or empathetic to your situation, you want to comment on it and …read more    

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A Rabble-Rouser’s Rules for Writing Kick-Ass Closing Paragraphs

By Henneke

Phew.

You’ve nearly finished your blog post.

You’ve gathered your most useful tips. You look forward to your readers’ comments. This might be your best post ever. Yay!

But you can’t hit “Publish” yet … you still need to write a final paragraph.

You stare out of the window for inspiration. …read more    

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