Category: Featured

Introducing the New StudioPress Blog

By Brian Gardner

Where in the world has Brian Gardner been?

Well, it’s been a while since you’ve seen my byline around here at Copyblogger, but that’s for a few good reasons — I’ve had my head down and been working hard over at StudioPress (specifically, the all-new StudioPress Sites you’ve been hearing about).

If you’re interested in checking it out, you’ll see that the StudioPress site looks quite different from how it has in the recent past, and that’s because we’ve been making the experience over there the best we possibly can for our customers.

That, and we’ve been building the next generation of StudioPress. :-)

Here’s what we’ve …read more      

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Forget SEO

By Brian Clark

Imagine.

Imagine a world without search engines …

It’s easy if you try.

No more surprise Google updates. No more worrying about XML sitemaps, robots.txt, and content analysis and optimization.

And perhaps most importantly, no more keyword research.

That last one means you’re going to have to go old-school to figure out the language of your audience to reflect it back to them. It’s going to take a lot more work.

You didn’t think you were going to get out of that one, did you?

Choosing the right words

“The difference between the almost right word and the right word is the …read more      

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What if You Could Simply Eliminate SEO from Your Life?

By Brian Clark

Imagine.

Imagine a world without search engines …

It’s easy if you try.

No more surprise Google updates. No more worrying about XML sitemaps, robots.txt, and content analysis and optimization.

And perhaps most importantly, no more keyword research.

That last one means you’re going to have to go old-school to figure out the language of your audience to reflect it back to them. It’s going to take a lot more work.

You didn’t think you were going to get out of that one, did you?

Choosing the right words

“The difference between the almost right word and the right word is the …read more      

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How to Run Your First Facebook PPC Campaign (if You Have no Experience)

By Neil Patel

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Facebook’s reach is insane.

What started out in Mark Zuckerberg’s Harvard dorm room has gone on to revolutionize the world.

This means one thing for online marketers: boundless opportunities.

Of course marketers have been using Facebook organically for years, but recently Facebook PPC has become the go-to marketing trend.

It’s interesting because I remember not all that long ago that pretty much the only PPC platform on marketers’ radars was Google AdWords.

It was AdWords or nothing.

But with Facebook having 1.86 billion monthly active users as of Q4 of 2016, it’s easy to see why Facebook PPC has exploded.

Just look at Facebook’s growth …read more      

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The Unusual (but Important) Combination of Creative Fulfillment and SEO

By Sonia Simone

The Unusual (but Important) Combination of Creative Fulfillment and SEO

This year on Copyblogger, each month has a theme — and in March, it’s search engine optimization.

That’s great news for some of you, and terrible news for others. If you’d rather eat a bug than think about SEO, you and I have much in common. On Monday, I wrote about some solid SEO advice that won’t have you contemplating a heaping bowlful of breakfast crickets.

I also gave you some simple, “you-can-totally-do-this” suggestions on Copyblogger FM. And on The Digital Entrepreneur, Sean Jackson and Jessica Frick talked with SEO wizard Eric Enge about how …read more      

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