By Sonia Simone
We’re always all about sending love (and useful advice) to our community of writers, but this week we were particularly…
The post 10 Meaningful Ways to Pursue the Success You Deserve as a Writer appeared first on Copyblogger.
By Neil Patel
Augmented reality. It sounds like a term that should be used to describe a science fiction movie.
But augmented reality (AR) has become a force to be reckoned with in 2018.
By definition, AR uses technology to superimpose computer-generated visuals on the user’s view of their real-world surroundings, which creates a composite view.
It sounds a bit complicated, but as you’ll see shortly, it’s actually a pretty basic concept you might be familiar with.
Although this technology is seemingly still in its infant stages, as marketers, we need to keep a close eye on how augmented reality can affect our brands.
The most successful businesses …read more
By Sonia Simone
Have you ever noticed that the really marvelous writers — the ones who think carefully about every word, who can…
The post Why the Best Writers Aren’t Always the Most Successful appeared first on Copyblogger.
By Nick Usborne
Sometimes we feel in two minds about things. For example, imagine you’re out for dinner. Fabulous meal. Wonderful company. And…
The post How Copywriters Can Leverage the Power of Feelgood Chemicals to Make More Sales appeared first on Copyblogger.
By Neil Patel
B2B brands need to use a marketing strategy different from that of B2C brands.
Some of you may operate as a B2B and B2C company. In this case, you may have already implemented some of the most effective ways to generate leads for your business on the B2C side.
However, not all of these strategies will work if you’re targeting other businesses.
Whether your business is run as a B2B operation exclusively or as a blend of B2B and B2C, you can use PPC campaigns to scale lead generation.
If you don’t know this tactic, PPC stands for “pay-per-click.”
This term is …read more