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Category: Featured

14 MayFeatured

The Importance of Treating Sponsorship Like Partnerships

by Jason Fairfield0 Comments

By Rainmaker.FM

sponsorships-partnerships

Only a few months after launching Hack the Entrepreneur, Jon Nastor was receiving unsolicited sponsorship requests.

One turned out to be a perfect fit.

In this episode of The Showrunner, Jon takes us behind the scenes of how his deal with FreshBooks came about.

As we did last week, we offer up a significant snippet of a course lesson for the meat of this episode. In it, you’ll learn:

  • Why Jon made the decision to accept a sponsor for Hack the Entrepreneur
  • The details of how the original package Jon agreed to with FreshBooks came about
  • What …read more      
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14 MayFeatured

Are Productivity Articles Making You Unproductive?

by Jason Fairfield0 Comments

By Rainmaker.FM

productivity-articles

This week on No Sidebar, host Brian Gardner responds to an article written by Paul Jarvis, entitled “On becoming digital hoarders.”

Our yearning to find information that will somehow magically fill some void in our life continually leaves us unsatisfied.

We are promised endlessly how to make our lives better, how to be more productive, and how to get what we want.

But the reality, and main takeaway from Paul’s article, is at some point, we need to take off the training wheels of acquiring knowledge and ride the bike of applying that knowledge …

In this …read more      

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14 MayFeatured

Deadly Conversion Busters: Turning Fear Into Trust

by Jason Fairfield0 Comments

By Rainmaker.FM

fear-and-trust

Is fear stopping your audience from engaging, subscribing, or purchasing?

How can you turn that negative into a positive, while helping you stand out in your market?

In this episode of The Mainframe, hosts Chris Garrett and Tony Clark reveal:

  • Why unanswered fears might be turning away your customers
  • What you need to create a safe place for people to visit
  • How your community can help you build trust
  • Why video can help build buyer confidence
  • Key elements that can mitigate risk for your audience
  • Creating trust-building case studies as content

Click Here to Listen to

The …read more      

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14 MayFeatured

Revealed: The Perfect Blog Post Length

by Jason Fairfield0 Comments

By Rainmaker.FM

blog-post-length

Here’s a million-dollar question: Is there a magical blog post length? In other words, should you aim for a word-count sweet spot?

The answer is no; there is not an ideal word count for a blog post. But there’s an ideal number of questions you need to ask yourself before you write.

And that magic number is 13.

Ask yourself these 13 questions and you’ll discover how long your article should be, whether or not it will be interesting, and if you even have the time to write a good article.

In this 8-minute episode of Rough …read more      

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14 MayFeatured

How a Podcast Is Born [Infographic]

by Jason Fairfield0 Comments

By Kelton Reid

how a podcast is born

To borrow a phrase from LL Cool J’s immortal poetry, “Don’t call it a comeback …”

Podcasting has been around for years. Unless you’ve been unconscious for the last year, however, you may have noticed the podcast contagion that’s connecting a growing number of headphone wearers with educational, specialized, and entertaining on-demand audio content at the click of a Subscribe button.

Copyblogger has

Like this infographic? Get proven online marketing advice from Copyblogger Media that will give you an unfair business advantage.

About the author

Kelton Reid

Kelton Reid is Director of Multimedia …read more      

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