Category: Featured

Moving on from KISSmetrics…

By Neil Patel

hiten shah and neil patel

When you start a company, it becomes your baby, and one of the hardest things to do is let go of it.

In 2008, I started a company called KISSmetrics with my co-founder Hiten Shah. The company has grown nicely, and we raised millions of dollars to help expand the growth of the business.

But what Hiten and I never really announced was that in 2014, we left KISSmetrics. Here’s why we left, and here’s what’s next…

Leaving KISSmetrics

We started KISSmetrics with a small team consisting of Hiten, me, an engineer, and a designer. As the company progressed, we added more …read more      

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Will Your Website Survive the Upcoming Google Mobile Penalty?

By Demian Farnworth

how smart marketers are protecting their websites

You are standing in a booth. People are lined up, handing you money in exchange for a small book. This lasts, with little let up, for most of the day. At sundown, you tuck your money in a backpack and head home.

This has been your life for the last two years. Business has been good, so there was no reason to suspect anything would be different the next day.

Except there was.

You show up to your little booth, and wait. Occasionally, a customer trickles in, but otherwise you are alone. Around lunchtime, you peer down …read more      

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How to Decide What Topic to Podcast About

By Rainmaker.FM

what-to-podcast-about

Once you’ve decided that you want to be a showrunner, it’s time to decide what topic to podcast about.

Join The Showrunner hosts, Jerod Morris and Jon Nastor, as they provide insight on how aspiring showrunners should choose their topics.

Discover a few of the most important questions you should ask yourself to choose the best topic to get started with.

In this episode of The Showrunner, they discuss all of the following and more:

  • An overview of how the first few episodes of The Showrunner will be structured
  • The mindset necessary to run a successful show (and …read more      
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How Establishing an Online Persona Can Impact Your Business

By Rainmaker.FM

online-persona

Knowing how to position yourself is key to being successful. Those who get it right are great examples of what to do and what not to do.

What would you do if you only had one shot at writing your social media bio — if you were limited to saying all that you wanted to about yourself in 140 characters or less.

Fortunately for us, there’s an “edit” button that allows us to continuously update the things we want to say about ourselves. It gives us the freedom to be “lots of things” and present them as we see …read more      

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Building Your Evergreen Sales Machine

By Rainmaker.FM

evergreen-sales-machine

What is the difference between products that sell every day, and products that fade into obscurity?

Join The Mainframe hosts Tony Clark and Chris Garrett as they reveal how to build a perpetual sales system that will grow your online business — and it’s profitability — over the long term.

In this episode of The Mainframe, hosts Chris Garrett and Tony Clark discuss:

  • How products can succeed after a successful launch
  • The key questions your sales messages need to answer
  • Relaunching your offer for the first time
  • Deciding between launches and always-open sales models
  • Taking it to the next …read more      
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