Category: Featured

How to Engage and Persuade People Through Storytelling

By Neil Patel

How to Engage and Persuade People Through Storytelling

Did you know that stories make up 65% of all conversations in our daily lives? Storytelling is so powerful that it’s been around for over 40,000 years.

So how can you use the art of storytelling to engage and persuade your website visitors? To teach you how you can leverage it, I’ve created an infographic that breaks down how you can use storytelling effectively.

Click on the image below to see a larger view:

Click here to view an enlarged version of this infographic.

Conclusion

If you aren’t using storytelling in your business, you should reconsider it. I myself use it to bond …read more      

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On Taking Responsibility for All of the Communication You Put Out Into the World

By Stefanie Flaxman

You have to communicate clearly before you can form a bond with an audience

I’d like you to take a trip back with me for a moment to first grade. Specifically, when I got my first report card during my first marking period in first grade.

Like both my mother and father before me, I received a certain comment in the miscellaneous section of my report card.

I got average to good marks in all the subjects I was learning at that time, along with this extra note …

Talks too much.

That’s fair enough. I didn’t understand that at certain times it was just more appropriate for me to shut my mouth. Now, in my adult life, …read more      

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How a Minimalist Design Made an Unexpected Impact on Book Sales

By Rainmaker.FM

no-sidebar-results

Once in a while, you make a decision that affects your business and 100 percent of your revenue stream.

Such was the case with Joshua Becker of Becoming Minimalist, except that he had someone else to share the blame with when things fell apart — Brian Gardner.

Nearly a year ago, Brian redesigned Joshua’s website, and along the way Brian insisted he remove the sidebar … which was where Joshua was selling his books. In the spirit of minimalism, they felt it was necessary, and the impact it had was something neither one of them expected.

In this 18-­minute episode of No Sidebar, …read more      

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How to Launch Your Product the Right Way

By Rainmaker.FM

launch-product-right-way

How do you get people to buy what you sell?

In this episode of The Mainframe, hosts Chris Garrett and Tony Clark discuss the proven launch approach that will give you the best chance of success, without resorting to those sleazy sales techniques we all try to avoid as customers.

In this episode of The Mainframe, hosts Chris Garrett and Tony Clark reveal:

  • What a good launch entails
  • The technical components of a Minimum Viable Launch
  • How to construct a winning sales letter
  • Compelling elements of a crushing offer
  • The iterative launch process and what to expect

Click Here to Listen to

The Mainframe on iTunes

<a class="colorbox" href="http://feeds.copyblogger.com/~/t/0/0/copyblogger/~rainmaker.fm/audio/mainframe/launch-product-right-way/%20%E2%80%8E" …read more      

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How Demian Farnworth Will Make You Read Every Single Line of This Article

By Rainmaker.FM

read-this

Quite a challenge, right? Especially since Rough Draft with Demian Farnworth is a podcast. Trust Demian on this one.

Demian’s daughter and her strand of pink hair. The first-ever triple BMX backflip. A throbbing finger.

Strange way to begin a podcast about getting people to read every single line you write. But it’s a proven method to make content irresistible.

But it’s not so much what Demian’s talking about. Rather how he’s talking about it.

And who he’s talking about.

In this 7-minute episode of Rough Draft with Demian Farnworth, you’ll discover:

  • A list of elements to get people to read every …read more      
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