Category: Featured

Go as Far as You Can, then Let Someone Else Pull You Back

By Rainmaker.FM

oli-gardner

Today’s guest on Hack the Entrepreneur is a brilliant entrepreneur who has seen more landing pages than anyone on the planet — in fact, he looks at 1,000 pages per week.

He is co-founder of Unbounce, a company that allows marketers to build, publish, and A/B test landing pages without an IT department or knowledge of HTML.

Prior to starting Unbounce, he honed his branding skills as Creative Director at Bodog, an online poker powerhouse.

He coined the term Conversion Centered Design. He is also an opinionated writer and speaker.

Now, let’s hack …

Oli Gardner.

In this 34-minute …read more      

Read More

Can You Be a Writer and an Editor-in-Chief?

By Rainmaker.FM

editor-writer-relationship

An editor’s job could be viewed as a writer’s safety net — an opportunity to catch and correct mistakes before the general public views a writer’s work.

But what if an editor regards a section of text as a mistake and the writer regards that same section as an integral part of his work of art?

Right before Rainmaker.FM launched, Editor-in-Chief host Stefanie Flaxman got the chance to talk to her co-worker, Copyblogger Media’s Chief Content Writer Demian Farnworth, about the fragile nature of writer-editor relationships.

In this 65-minute episode of Editor-in-Chief, host Stefanie Flaxman and Demian Farnworth discuss:

…read more      

Read More

How to Use RSS to Write Better Headlines

By Rainmaker.FM

rss-better-headlines

Is 90 minutes of your time worth learning about which headlines actually work online?

Ever wonder why some headlines are better than others? I mean what makes some headlines irresistible and others fall flat?

More importantly, ever dream of actually writing headlines that clothesline people and then flings them into your article so they read every word of it?

Then listen on …

Fortunately for you, there are some rules you can learn with this quick and dirty experiment.

In this roughly 10-minute episode of Rough Draft with Demian Farnworth, you’ll discover:

Read More

How to Boost Your Revenue Through Upselling and Cross Selling

By Neil Patel

How to Boost Your Revenue Through Upselling and Cross Selling

What are the two main ways you can grow your revenue? Driving more traffic to your website and boosting your conversion rates, right?

Although those two ways are effective, there is also another way to increase your revenue… it’s by increasing your average order value. A simple way to do that is through upselling and cross selling your products.

In order to teach you how you can implement this tactic in your business, I’ve created an infographic.

Click on the image below to see a larger view:

Click here to view an enlarged version of this infographic.

Conclusion

If you don’t think upselling and …read more      

Read More

4 Revelations that Drove Me to Quit My Job and Start a Business

By Raubi Perilli

Raubi Perilli at Authority Intensive 2014

Someone in this room is going to change everything because they cared.

Seth Godin and his round-framed glasses stared back at a room filled with ambitious entrepreneurs-in-training, and I looked around wondering who would be the next person to “change everything.”

That’s how my experience at Copyblogger’s Authority event in 2014 began — looking into the audience like I wasn’t part of the audience. Still not seeing myself as someone who could take a chance and grow my own business.

But that’s not how I ended my experience.

By the conclusion of the two-day event, I …read more      

Read More