Category: Featured

Three Misconceptions About Modern SEO That Confuse Content Marketers

By Brian Clark

Image of the Rainmaker.FM Logo

What’s the reality of search engine optimization after the Google Hummingbird update? Can someone destroy your business with negative SEO? Did Google kill the concept of AuthorRank when it eliminated the Authorship initiative?

For these types of questions, there’s no better person to ask than Danny Sullivan, founder of Search Engine Land and Marketing Land, CMO of Third Door Media (producers of the popular SMX conferences), and a veteran search engine expert of 20 years. Today’s show is just a warmup to Danny’s presentation at Authority Rainmaker 2015, May 13-15 in Denver, Colorado.

In this 32-minute episode Danny and I …read more      

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How to Create a Deep Connection with Your Readers

By Neil Patel

connection

Why do you keep coming back to Quick Sprout? Maybe it’s because you are learning a lot from me, or maybe it’s because I’ve helped you grow your business.

Although those are contributing factors, they aren’t the main reason you come back. So, what makes you keep coming back?

Over the years, I’ve built a deep connection with you. I’ve used a handful of techniques to build a relationship so strong that it’s even helped me generate $100,000 in 24 hours when I had products or services to offer.

So, how did I build this deep connection with you? And how can you …read more      

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A Brief Guide to Fixing Your Old, Neglected, and Broken Content

By Demian Farnworth

10 pieces of content you need to improve, remove, or redirect

One of the first steps to creating adaptive content is becoming aware of the content you already have. This is why we encourage you to audit your site.

But before you dive into a full-blown comprehensive content audit, it might be possible to make your job a little easier by first dealing with all of the expired content.

What exactly is expired content?

It’s those old sales pages, obsolete product pages, and other outdated content. The pages you’ve forgotten about in your archives that desperately need some attention.

You’ll know where some of this content …read more      

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Here’s How to Answer the Most Important Question in Life (and Make a Living from It)

By Demian Farnworth

Authority Rainmaker 2015 speaker, Bernadette Jiwa

Why bother?

Each and every morning you and I both wake up and ask ourselves that question. Some mornings we don’t even think about the question, but answer it deliberately by jumping out of bed and bolting for the office.

In these cases, we bother because we care deeply about what we do. We feel like we matter. Then there are the other mornings …

Mornings where you roll over and eye the clock. The alarm will sound within minutes, but you have no desire to get out of bed. It has been a long week — …read more      

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How I Increased My Search Traffic by 47% from Translating My Blog into 82 Languages

By Neil Patel

traffic growth

When you write your blog posts, what language do you write them in? Chances are that you write them in English.

What if I told you that you would get more traffic if you wrote your blog posts in Mandarin and Spanish as they are the two most popular languages in the world?

I thought it would be a good experiment to translate NeilPatel.com into 82 different languages. Within three weeks of doing this, I saw a 47% increase in my search traffic—as you can see from the image above.

Here’s what I learned by translating my content into 82 different …read more      

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